The modefabriek originally began as a creative platform for like-minded souls. The organising committee has stayed true to its roots and again during this fair gave full attention to young, upcoming designers. The Amsterdam Fashion Institute (AMFI) showed a selection of their Individuals collection, which will also be for sale in a large Individuals Store that will open its doors later this year. The Dutch Fashion Foundation was present with huge upcoming talents Joline Jolink and Mada van Gaans. Refreshing designer Emily Hermans was one of the High Promises at the modefabriek and enjoyed overwhelming interest from both the press and retailers.