BIOGRAPHICAL CATALOG OF THE MODEM'S COVERS AUTHORS

48 Design Paris January 2013 Design Milano April 2013 Covers by H5 2013 H5 collective is a multidisciplinary communication agency, known for its ability in playing, using and twisting contemporary graphic codes. Established in 1996 (up until 2006), H5 was part of the rising of “French Touch” music phenomenon making its most important hit’s covers: Solid, Source, 20000 ST, Missive, Pamplemousse… With Ludovic Houplain’ s art direction, studio created numerous of art works in the fields of music video (visuals for Air, Super Discount, Etienne de Crécy, Le Tone, Alex Gopher, Darkel, Cosmo Vitelli, Demon ) and luxury advertising (Dior, Cartier, Hugo Boss, Hermès, Lancôme). H5 built its vocabulary retrieving images from shop windows, supermarkets shelves to graphic design “garbage” (advertising, business communications, textbooks, corporate books…) preferring those amateur, daily and ordinary images to professional ones. H5 also works for the institutions Cannes festival, Galeries Nationales du Grand Palais.. ., and the advertising one ( Audi, Citroen, Toyota, Smar t...). Many bands like Massive Attack, Goldfrapp, Playground, Super furry Animals invited H5 to create their videos; The Royksopp 2002 “Remind Me” (MTV Europe Award for Best Video) video is already set in video-making history. H5 Studio realized numerous of exhibitions in the most prestigious institutions and galleries, included Sendai Mediatheque (Tokyo), Centre Georges-Pompidou (Paris), British Film Institute (Londres), Museum Für Gestaltung (Zürich) . GRAPHIC DESIGNERS