until Sunday September 25 2016

Mak - Austrian Museum of Applied Arts / Contemporary Art
T : +43 (0)1 711 36-0
Stubenring 5
A - 1010 Wien
Austria

An autobiographical exhibition about the doyen of Austrian eyewear design and the evolution of Robert La Roche as a successful, cosmopolitan brand in the world of fashion.

Developed with advertisers, artists, and photographers, the campaigns serve as contemporary documents of an emerging Viennese creative scene. La Roche’s original glasses—from the 1970s to the sale of the trademark rights at the end of the 1990s—are hugely popular today as vintage models.