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    Open Letter to the Fashion Industry

    May 19 2020 | fashion News

    The aim is to change the global Fashion Industry and turn it into a more sustainable and affordable system in order to simplify our business and get closer to customer’s needs as well as being more aligned with a social and eco-friendly vision.

    Many international Luxury Brands such as Dries Van Noten, Acne Studios or Marine Serre launched the Open Letter to the Fashion Industry.
    The aim is to change the global Fashion Industry and turn it into a more sustainable and affordable system in order to simplify our business and get closer to customer’s needs as well as being more aligned with a social and eco-friendly vision.
    It reached over 500 signatures and Modem is in it too.

    How? In a few steps:
    -put the A/W season back to winter and S/S season back to summer
    -Put more flexibility on the delivery windows
    -Sales at the end of the season

    The trend topic should be: simplify. In Mies van der Rohe words, “Less is more”.

    Click to read > Open Letter to the Fashion Industry


    Photo : 'Venus of the Rags', Michelangelo Pistoletto, 1967


    The 37 selected designers, who will benefit of BFC Foundation Fashion Fund

    May 17 2020 | fashion News

    The grant is taken by the emergency fund amount to £ 1.000,000 and a part of it will be split to young students, in order to encourage the creativity of the future generation.


    Aviù: New brand partner FW20/21

    May 05 2020 | fashion News
    Aviù brand is now in its third season of collaboration with LOMA