Hollywood Trading Company
Modern Artisans
Set against the iconographic backdrop of the Hollywood hills, Hollywood
Trading Company is defined by its birth in Los Angeles, California, and
inspired by the progressive culture of Rock and Roll, bikers on road trips
and the freedom to be a part of it.
Gone are the days when HTC re-interpreted the past; and instead today,
HTC is writing a new chapter as we look to a future of discovery and
adventure with a deep passion for the world around us.
Across leather accessories, apparel and footwear, every iconic HTC
design expresses the bold personality of the Brand by re-engineering
American vintage and contemporary styles with modern and artisanal
style, edge and elevated workmanship.
The heart of HTC’s vision lies with Andrea Brà, the co-founder and
creative driver of its authenticity of spirit. His unique expertise is based
on his research and development of quality leather art and craft and his
ardor for music and collection of vintage accessories and records. Since
2004, Andrea has brought HTC to over 40 countries around the world,
transforming and redefining the perception of modern craftsmanship
into a cult following.
Made in Italy and the USA, HTC tells stories about its research, recovery
and experimentation that are strongly bound in its DNA of quality and
as a child of the “City of Angels.”
Credits:
TALENTS // Emil Anderson, Karolina Chrusciel
PHOTOGRAPHER // Luca Merli
STYLIST //Ada Kokosar, Christian Fozzi
