Paul Easterlin SS25

RECLAIMS TACTILE, DEPENDABLE VALUES FOR THE FASHION INDUSTRY. WE REJOICE IN QUALITY PRODUCTS AND QUALITY RELATIONSHIPS: TRUTH, SUBSTANCE AND KNOWLEDGE, COMMUNICATED DIRECTLY. SOUK EYE IS FASHIONWITH SOUL, FASHIONWITHOUT FICTION, ANDWORN BY INDIVIDUALS – REAL PEOPLE – WHO SEE IMAGE AS PRECIOUS, WORTH TAKING CARE OF, AS WE DO. SOUK EYE REVISES STYLE ARCHETYPES AND RESTORES QUALITY. PRODUCTS PLAY WITH PERCEPTION AND CONVENTION. EACH PIECE IS A TWISTED CLASSIC, HAND-FINISHED IN ITALY. LAYERS ARE OBSCURED OR DISGUISED, A SECRET BETWEEN MAKER ANDWEARER. DESIGN EMPLOYS MIX-AND-MISMATCH. ICONIC NEW STYLES EMERGE FROM THE CLASH OF CULTURES. WITH EVERY SOUK EYE ITEM THERE IS A JARRING RECOGNITION, COMFORT AND DISCORD. AND FROM THESE MASH-UPS COME SOMETHING NEW AND ESSENTIAL, PRODUCTS OF LAYERED COMPLEXITY, WITH A UNIQUE POINT OF VIEW.