SAMANTHA GIRAUD SS20

Inspired by Japanese culture, art, and style, the Samantha Giraud S/S 2020 collection expresses self-love and the epitome of internal transformation prominent in today’s global pop culture.Haute couture and sportswear designer Samantha Giraud’s spring-summer 2020 collection, “The Timekeeper” is an homage to Japanese culture. Throughout this upcoming season’s collection, she fuses together bright and vibrant colors and messages of self- love with the classical romanticism and femininity found within Parisian gardens outside of the Louvre during the 1950s. Many of her designs are tee-shirts that are simple and structured with the main messaging of self-love prominently displayed across the chest; yet, other pieces such as couture dresses, jackets, and tops contain effortlessly chic draping with the utmost detail. Her ready- to-wear pieces promote four horizontal lines as well as the Japanese infinity wave, symbols of self-confidence and inner transformation. She uses sleek masculine tailoring techniques but adds a feminine edge by incorporating applique, embroidery, and sparkling accents. The majority of the ready-to-wear designs in this collection are wearable year-round for most occasions. Some pieces are even unisex. About

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