VIRUS PARIS SS20

For this collection, Virus Paris offers a synthesis of all its previous reflections. The Birth is, the beginning of self-existence, an imprint which symbolizes a new start. The creation will follow this fresh life a lifetime. The shapes are as simple as his unfinished thinking. ‘Oversize’ is being used to represent his personality and it will be completed over time. The body is covered with the prints that explain various possibilities that he is facing. Childhood is not just the embryo of independence but also the epoch of learning. they can be represented by a multitude of stripes: the symbol of the infinite paths that we could choose. The carelessness of the spirit which must rhyme with the rigor of its development. The adolescence is surrounded by doubts and uncertainties. Plenty of feelings are expressed through a smiley print which is close to the body and linked to the personality, as well as encrusted pockets, vague… since the choices are blurred by different thoughts. An evolution of the silhouette over the collection and its development. Adulthood, the spirit is back to seat and the priority is given to the garment itself. This is the explanation of responsibility. Besides, we manage to express them through classic codes such as tailored collars and straight volumes. The geometric inlaid pocket that widens and expresses decided and clear choices. In the maturity stage, we manage to build our lifelong pattern by combining all our experiences. Base on this, our outlook is being developed as follow up to a completed evolution. marks the transition to the next step where the outlook has undergone some metamorphosis or transformations.