Milan Design Weeks
April 2011
Porta Genova
Milan Design Weeks
April 2011
Porta Genova
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Milan Design Weeks
April 2011

ARCHITECTURE AS A PIECE OF NATURE
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April 12 2011 -> April 29 2011 from 10am to 8pm
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SPAZIOFMGPERL’ARCHITETTURA presents Architecture as a piece of nature, an exhibition curated by Luca Molinari and Simona Galateo with Naomi Shibata and Ai Kitazawa presenting filming of Sou Fujimoto, Akihisa Hirata and Junya Ishigami.

11 April - Opening Party from 6.30pm

SPAZIO FMG
via Bergognone, 27
20144 Milan
MM2 Porta Genova

ARTE DESIRÉE
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April 12 2011 -> April 17 2011 from 10am to 11pm
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Restyling of the first shop of the historical DESIRÉE perfumery and exhibition by the videoartists Sebastiano Mauri and Francesca Fini.
In collaboration with Piero Castiglioni Lighting Design.

12 April - Opening Party from 6pm to 11pm

DESIRÉE
corso Genova, 3
20100 Milan
MM2 Sant'Ambrogio

Alberto Anselmi
albe.anselmi@gmail.com

MARIZA TASSY / FLEUR
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April 12 2011 -> April 17 2011
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MARIZA TASSY comes closer to design presenting FLEUR a piece by the designer Cecilia Proserpio.
Cecilia is focused in finding and recover abandoned objects and furniture.
These “unappreciated – treasures” come back to life: the outdated is transformed in futuristic and each object becomes unique.


13 April - Cocktail Party from 6.30pm to 9pm

MARIZA TASSY BOUTIQUE
via Molino delle armi, 45
20100 Milan
MILANO DESIGN / "Foku to Naifu"
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April 12 2011 -> April 17 2011 from 12am to 11pm
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Foku to Naifu, fork and knife in Japanese, is a part of MILANO DESIGN project. The company was founded by Davide Boffi and Ivano Cerliani, two designers who work together for years in the design and construction of interior design and large displays.

14 April - Opening Party from 7pm to 10pm - by invitation only


RISTORANTE LA SCALETTA
piazzale Stazione di Porta Genova, 3
20144 Milan
MM2 Porta Genova - Tram 2
MOOOI SHOWROOM / THE UNEXPECTED WELCOME
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April 12 2011 -> April 17 2011 from 10am to 9pm
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A panoramic overview of Moooi's artistic photography portfolio over the last 10 years will conceal the facade of the showroom, enclosing the new creations of Marcel Wanders, Stefano Giovannoni, Studio Job, Rooms, Sjoerd Vroonland, Bertjan Pot and Moooi Works

11 April - Press Preview from 2.30pm to 7pm

MOOOI SHOWROOM
via Tortona, 37
20144 Milan
MM2 Porta Genova - Tram 2

Commercial Contact: sales@moooi.com

WOK STORE / SALONE DI MARTE
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April 12 2011 -> April 17 2011 from 10am to 9.30pm
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SALONE DI MARTE is a Pablo Limon idea: wok store will be furnished with its design pieces including bookeshelves, tables and chairs to let people enjoy the IDEA BOOKS design volumes selection presented during the week.


13 April - WOKaleidoscopic c/o Blanco from 7pm to 12pm
16 April - Spanish Breakfast from 2.30pm

WOK STORE
via Col di Lana, 5
20100 Milan

DESIGN CAN / MADE IN ITALY
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April 12 2011 -> April 17 2011 from 10am to 7pm
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B LINE, EMPORIUM, KUBEDESIGN, JOIN LAMP, L'OFFICINA DELLE 1000 COSE, SLIDE, RICICLATI, MILANO DESIGN present their new creations at DESIGN CAN showroom for the third "dee - design emotional experience" event.

14 April - FRODE Live Performance from 7pm
14 April - Slide Bar Cocktail Party from 8pm


SHOWROOM DESIGN CAN
via Ettore Ponti, 37
20142 Milan
MM2 Romolo - Bus 47

PORTUGAL BRANDS
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April 12 2011 -> April 17 2011
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PORTUGAL BRANDS has by mission to lead the biggest Portuguese Design Brands movement.
Believing on the projection that Tortona Design Week has as a global platform, Portugal Brands will be exhibiting some of the best Portuguese brands along with newcomers.
Designers: Affaire, Boca do Lobo, Delighfull, Koket, Manel Alcino, Munna, Myface, Paulo Coelho, Riluc, So True, Tapetes Beiriz, Tema Home, Tralhâo.

11 April - Press Preview from 3pm to 8pm
15 April - Cocktail Party from 6pm to 10pm

TORNERIA 2
via Tortona, 32
20144 Milan
MM2 Porta Genova - Tram 2

Press Contact: Maria van Schoor
maria@presskit.pt

VIA DESIGN FRANCE 2011
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April 12 2011 -> April 17 2011 from 10am to 10pm
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VIA exposes les Aides à la Création 2010 et 2011, project of designers like Philippe Starck, Martin Szekely, Ronan et Erwan Bouroullec, Matali Crasset, Mathieu Lehanneur, François Azambourg, Philippe Nigro...

11 April - Press Preview from 3pm to 8pm

Emporio – Opificio 31
via Tortona, 31
20144 Milan
MM2 Porta Genova - Tram 2

Press Contact: Emmanuelle Grange
P : +33 (0)1 47 48 94 14
egrange@mcscom.fr

MAGNA PARS DESIGN
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April 12 2011 -> April 17 2011 from 10am to 9pm
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Magna Pars Design hosts worldwide known high design representatives, being a Tortona district protagonist as always.

GROHE - Relax and rejuvenate.GROHE SPA introduce you to the most artfully designed collection of bathroom and kitchen fixtures.

MOSA. Tiles. - In a temporary monolithic ceramic tile museum, MOSA presents new ceramic tile collections.

MD STUDIO - Is introducing an art exhibition, putting out a round up of the most selective production elements.

A mutual choice, design and space, to comunicate in a progressive and smart way.

11 April - Press Preview from 3pm to 8pm

MAGNA PARS
via Tortona, 15
20144 Milan
MM2 Porta Genova - Tram 2

TEMPORARY MUSEUM FOR NEW DESIGN
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April 12 2011 -> April 17 2011
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“Temporary Museum for New Design”- Artistic Direction of Giulio Cappellini and the supervision of Gisella Borioli.

- Superstudio Più:
&TRADITION, ALCANTARA®, AMA DESIGN, AMES, AQUA CREATIONS, BRAND VAN EGMOND, BYSTEEL, CANON, COMFORTY, CRISTALPLANT®, DANIEL ROHR, DE PONTE STUDIO | DPSA+D, DIESEL HOME COLLECTION, DOMODINAMICA, FLOOR TO HEAVEN, FLORA, FLUX, FOSCARINI, GOLRAN, INAX, INCHFURNITURE, KABILJO INC., KANEKA, LAMMHULTS, MABEO, MAGNETTI, MOLO, PUNKALIVE, RONDA DESIGN, SAMSUNG ELECTRONICS, SELETTI, SVENSK FORM, TAGINA CERAMICHE D’ARTE. E PROGETTO SPECIALE PROSCIUTTERIA KING'S.

11 April - Press Preview from 3pm to 8pm

SUPERSTUDIO PIÙ
via Tortona, 27
Milan
MM2 Porta Genova - Tram 2

INNOVATION / IMAGINATION
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April 12 2011 -> April 17 2011
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Organized by Slide Events, with: ALÊ JORDÃO, BIRDS DESIGN,
CREATIVE SPACE SERBIA, DAVID TRUBRIDGE DESIGN,
EDITORIALE MADE, ENKO CREATIO, FUNCTIONALS, MASH G&T,
DDN, HENZEL & MATTEOCASALEGNO, INFINITI, KARMAN,
KENNETH COBONPUE, LAGOS DESIGN STUDIOS,
LG HAUSYS, MBT, NEROACCIAIO®, NGISPEN,
PEGA DESIGN & ENGINEERING, SLIDE,
THAILAND - DEPARTMENT OF EXPORT PROMOTION.

11 April - Press Preview from 3pm to 8pm

FACE TO SUPERSTUDIO PIÙ
via Tortona, 54
20144 Milan
MM2 Porta Genova - Tram 2

HOME AND SPA DESIGN 2011 / LIVING IN ITALY
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April 12 2011 -> April 17 2011 from 10am to 7pm
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In 2500 m2, 15 themed projects present a whole concept of home and wellness design :

AETHEREA PRIVATE SPA by Studio Bizzarro & Partners; BATH 2011 SUGGESTIONI ALPINE by Dada Architecture & Design; BLACK & WHITE, BY Ilaria Marelli; CRYSTAL DREAMS by Granese Architecture & Design Studio; DUALISMO PERFETTO by Alberto Apostoli Architecture & Design; ECOBATH by Silvia Stanzani Design; FORME-DABILE by Studio D73; HABITAT NATURALE by Verde Architettura; HAPPENING LOUNGE by Kingsize Architects; LA CASA DI PIETRA by Studio di Architettura Luca Scacchetti; MASTER BATHROOM N.O.W. by Architecture & Design; PRIMARY SENSATION by Dapa Studio Lab; SENSORY HOME by DPSA+D De Ponte Studio Architecture + Design; SHANGAI by Baldessari & Baldessari (CERAMICHE PIEMME) ; XENOTE by Lucchese Design.

11 April - Press Preview from 3pm to 8pm
12/16/17 April - Cocktail Party from 7pm to 9pm - by pre-registration on www.hsdesign.it

SUPERSTUDIO 13
via Forcella, 13
20144 Milan
MM2 Porta Genova - Tram 2

TORTONA DESIGN WEEK
April 12 2011 -> April 17 2011
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VIA TORTONA
- via Tortona, 12 Bridge Shop : TOO LATE
- via Tortona, 14 Spazio Del Cima : START !
- via Tortona, 15 Magna Pars : GROHE, MD Studio, MOSA.
- via Tortona, 19 Drogheria : WA.DE.BE
- via Tortona, 20 : NEXT "tracce di futuro"; SIDESIGN: "luce, forma , materia"; AIMMP; DESIGN IN PROGRESS
- via Tortona, 27 Superstudio Più : TEMPORARY MUSEUM FOR NEW DESIGN
- via Tortona, 28 Pasticceria De Santis : WOYOU BEIJING & SHANGHAI
- via Tortona, 31 : DANISH DESIGN CENTRE; LUMIOTEC: DISTUDIO: 02.2.20 PROJECT; DOMUS; OIKOS; VIA DESIGN FRANCE 2011; LASVIT; SPACE X DESIGN: VERTIGO BIRD; WHIRLPOOL
- via Tortona, 32 : PORTUGAL BRANDS at Torneria 2;
HEAD – GENEVE; DESIGN DEUTSCHLAND
- via Tortona, 37 : BEBY ITALY
- via Tortona, 54 Face to Superstudio Più : INNOVATION / IMAGINATION
- via Tortona, 58 Padiglione Visconti : TRON DESIGNS CORIAN®

11 April - Press Preview from 3pm to 8pm


Milan
MM2 Porta Genova - Tram 2

TORTONA DESIGN WEEK
April 12 2011 -> April 17 2011
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VIA FORCELLA
- via Forcella, 7 Click : PHILIPS SAECO
- via Forcella, 11 : ARTBEAT
- via Forcella, 13 Superstudio 13 : HOME AND SPA DESIGN

VIA NOVI
- via Novi, 1 One : SENZA SENSO
- via Novi, 2 Studio : WUNDEBAR - FULL MOON
- via Novi, 5 Torneria : DEA - FUORI.TRENTINO

VIA SAVONA
- via Savona, 25 : EPIC
- via Savona, 35 Officina Fiorentini : ZUCCHETTI. KOS
- via Savona, 37 : TOSHIBA
- via Savona, 43 : ELMAR
- via Savona, 45 Twice : ICONIC INDOORS "Collection Abtl"
- via Savona, 52 Garden : ORTOFABBRICA
- via Savona, 55/a Garage : YOUNICOS
- via Savona, 56/a Spazio Zegna : DESIGNJUNCTION

VIA STENDHAL
- via Stendhal, 35 Officine Stendhal : TOM DIXON
- via Stendhal, 59 : MORGAN MOTORS

11 April - Press Preview from 3pm to 8pm


Milan
MM2 Porta Genova - Tram 2

HEAD – Haute Ecole d'Art et de Design.
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April 12 2011 -> April 17 2011 from 10am to 9pm
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HEAD – Genève presents two projects:
- DIP IN SPACE, students exhibition workshop curated of Matali Crasset and Alexandra Midal
- HEAD – Genève + MELISSA. Presentation of 3 shoes made in collaboration with the Brasilian brand .

11 April - Press Preview from 3pm to 8pm

TORNERIA 3
via Tortona, 32
20144 Milan
MM2 Porta Genova - Tram 2

TRON designs CORIAN®
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April 12 2011 -> April 17 2011 from 10am to 10pm
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Designers : Shai Akram, Aquilialberg, Dror Benshetrit, Jordi Canudas, Giulio Cappellini, Gwenael Nicolas, Andrew Haythornthwaite, Setsu e Shinobu Ito, Lagostudio, Ilaria Marelli, Marco Piva.

11 April - Press Preview from 2.30pm to 5.30pm
11 April - Opening Party from 7pm to 11pm - by invitation only


PADIGLIONE VISCONTI
via Tortona, 58
20144 Milan
MM2 Porta Genova - Tram 2

TOM DIXON / MULTIPLEX
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April 12 2011 -> April 17 2011 from 10am to 7pm
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MULTIPLEX is a Tom Dixon designed pop-up viewing theatre, broadcasting centre, restaurant, shop and gallery, where you can experience a trail of sensations created through 6 hyper real environments.

11 April - Press Preview from 3pm to 7pm

OFFICINE STENDHAL
via Stendhal, 35
20144 Milan
MM2 Porta Genova - Tram 2

YOUNICOS / LET THE FOSSILS REST IN PEACE
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April 12 2011 -> April 17 2011 from 10am to 9pm
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YOUNICOS presents Yill, a new device to stock energy designed by Werner Aisslinger.

11 April - Press Preview from 3pm to 8pm

Garage
via Savona, 55/a
20144 Milan
MM2 Porta Genova - Tram 2

ORTOFABBRICA
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April 12 2011 -> April 17 2011 from 10am to 10pm
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Angelo Grassi’s ORTOFABBRICA initiative, an eco-friendly, regeneration-focused project presents its 2011 news.


11 April - Press Preview from 3pm to 7pm

via Savona, 52
20144 Milan
MM2 Porta Genova - Tram 2