In winter 2004 the designer Vanessa Vanni proposes to “COLETTE” in Rue Saint Honoré in Paris a small collection of “clochard/chic” taste.
The line collects the appreciation of the buyer and obtains the opportunity of being sold successfully inside the store.It’s on the basis of this lucky and precious opportunity that, in 2005, divacattiva® was born.
DESIGNER’S NAME:
Vanessa Vanni
DESIGNER’S PROFILE:
She’s a young and talented designer who attended an important Italian professional institute for fashion designers.
In 1998 she deepens her studies attaining a course for knitwear designers in “POLIMODA” Institute in Florence, achieving, thanks to the presentation of a total look proposal, the FERRAGAMO AWARD.
After her studies she cooperates with many Italian companies as a stylist and new trends searcher developing a personal taste and way of thinking about fashion and she never stops dreaming about creating her own brand.
In 2004, thanks to the “COLETTE” experience and to her own creativity she totally focused on the birth and developing of a knitwear line of high quality and retrò taste which takes the name of divacattiva®.
BRAND THEME:
divacattiva® draws its originality and uniqueness from the power of looking “through” apparels and beyond their role, which is often stereotyped and categorized from fashion, discovering their multiple expressive potential.
In divacattiva®’s world old fashioned underwear becomes modern overwear; basic becomes hyper-chic.
Every single piece is embellished by high quality accessories, entirely embroidered by hand. The whole production is made in Italy by Italian women each of whom brings a piece of the real MADE in ITALY tradition into divacattiva®’s goods thanks to the extreme care for details typical of tailors’ technique. divacattiva®’s target is a sophisticated woman who looks for a niche product and for a personal and not accredited style