They said we were crazy, but crazy makes the world go ‘round. Unbelievably light, incomprehensibly flexible and built to last a lifetime, ic! berlin eyewear is cut by laser and crafted by hand in Berlin. Everything happens under one roof: from initial sketch to finished product, ic! berlin makes, markets and distributes luxury designer eyewear from 0.5mm spring stainless steel, premium acetate and 3D printed polaymide for men, women and everyone in between. ic! berlin revolutionised eyewear with their very first frame - a screwless, sheetmetal frame. How does screwless eyewear work? With an ingenious removable clip that holds frame and temple together. Every ic! berlin frame features this remarkable interlocking hinge, so every frame can be broken down into its individual parts and reassembled in seconds, without any extra tools. No screws. No glues. No welds. No witchcraft. Just award-winning designs for every day and extraordinary showpieces for once in a lifetime.
ic! berlin employs over 150 people on every continent on Earth (not counting the penguins). From Berlin to Boston, Casablanca to Cape Town, Melbourne to Macau, ic! berlin frames can be seen on the noses of Hollywood royalty, pop royalty, blueblooded royalty, movers, shakers, even candlestick makers.
Fashion shows & sales campaign
Berlin F-W 19 / 20
from Monday January 14 2019 to Saturday January 19 2019