Biography

London born designer Florence Picant, has fallen in love with fashion as a young girl. As she grows up between Los Angeles & Paris, she lives among former first ladies, wannabe movie stars, and fashion designers. Eventually a top French Business school graduate, and specialized in the management of luxury brands & products (chaire LVMH), Florence follows a 10 year career in strategy & management consultant before dedicating herself 100% to fashion, as a fashion designer for her own brand.

Designer

Florence Picant

Company profile

Designed in the heart of Paris, les Amies de Louise is the prêt-à-porter line of Louise Piquant, a couture brand, formerly located at the Palais Royal since 2005.

Today, "les Amies de Louise" follows strong development in Shanghai China, with a rate of 1-2 stores per season since its foundation.

Company philosophy - Les amies de louise addresses young urban professional women, who love fashion. Quirky and witty. Quintessentially Parisian.