In 1999, it was categorized as IP jewelry, announcing the jewelry that has black and blue color emissions made of titanium, and in the same year announced the accessories that uses chess in its design. The chess knight design as the icon of PUERTA DEL SOL was proposed and unfolded in a series in various forms including a necklace with luxurious specifications of platinum and diamonds.
Since the designer thought that diamonds would like to be worn casually and elegantly by both men and women alike, numerously treated items of platinum, gold and silver based diamonds were unfolded.
In 2000, as a space for expressing the brand concept more strongly, opened the first roadside shop in Ebisu and in addition to the gigantic remodeling of the Ebisu store in 2004, opened the Isetan Shinjuku shop that became the second shop under direct management.
In February of 2006, the Kyoto shop became the third shop and opened the Shibuya shop in April of 2006, which became the fourth shop. The new collection announcement exhibition is going on energetically in Japan and Paris.
January 1995 - The establishment of PUERTA DEL SOL
October 2000 - PUERTA DEL SOL becomes the first directly managed shop in Ebisu Tokyo
February 2001 - On display at «Magic Display» in Las Vegas, America
October 2003 - On display at «Première Classe» Paris, France
March 2004 - On display at «Première Classe» Paris, France
September 2004 The PUERTA DEL SOL Isetan Shinjuku shop becoming the second shop under direct management opens
July 2004 - The combined exhibition with «master mind JAPAN» is held in Paris, France.
January 2005 - The combined exhibition with «master mind JAPAN», «roarguns», and «kiryukiryu» is held in Paris, France.
July 2005 - The combined exhibition «treasure vol.1» of 3 brands with «roarguns» and «kiryukiryu» starts in Paris, France.
January 2006 - «treasure vol.2» with «roarguns», «kiryukiryu» and the addition of «TroisO», «kyoji maruyama» and «siro hamanaka», totaling 6 brands are displayed in Paris, France
February 2006 - The PUERTA DEL SOL Kyoto shop becoming the third directly managed shop opens
April 2006 - The PUERTA DEL SOL Shibuya shop which became the 4th shop under direct management opens
July 2006 - «treasure vol.3» opens in Paris, France
January 2007 - start to the showroom «No Season», Paris France