Sonia Boyajian




SONIA BOYAJIAN
2127, North Bronson Avenue
CA 90068 Los Angeles, United States
P : 323 464 9374
F : +1 213 232 9702
COLLECTIONS :
M’s Acc., W’s Acc.
UPDATED : October 26 2010

Designer

Biography
Despite her young age, experience across a spectrum of creative arts and a desire to see the world have led Sonia Boyajian to specialize in a good-enough -to-eat aesthetic that is entirely her own. Originally from California, Sonia majored in fine art before graduating from Otis College of Art and Design with a degree in fashion design.
A move to Antwerp, and a serendipitous meeting, led to a spell under the tutelage of jeweler Pascal Masselis where Sonia learned to work with precious metals and stones. Her aptitude was such that within a matter of months she had been chosen by Bernhard Willhelm to create the jewelery for his feted Paris shows.
Aged 23, and encouraged by enthused buyers and customers, Sonia put together a small collection of her own. Reaction to her work was such that, after a return to L.A., she set up her own Hollywood-based studio from where she now sells to clients and selected boutiques the world over.
Sonia's aesthetic is one of vibrant color and whimsical pairings. Objecs gathered from her globetrotting adventures - plastic animals, precious stones, hand-soldered flowers, antique watches and faux pearls - co-exist on pieces that are both beautiful and quirky. As W magazine put it, Sonia's work is "an explosive mix of girlish wit and off-kilter glamour... which has a surrealist sensibility a la Elsa Schiaparelli." Praise indeed, and not far wrong.


Designer
Sonia Boyajian

Label

Company profile
If magic and whimsy could be articulated as gems, they would be the Sonia Boyajian collection. The collection began in 2002 after many travels and daydreams. Inspired by her surroundings, Sonia set out to create jewelry that would embody the ageless spirit and glamour of the truely elegant woman.
Each collection is conceptually based. Each season begins with a different story and takes you on a journey through a magical world in which function meets imagination. Using precious metals and stones along with mixed media, Sonia handcrafts each piece individually. No two are alike. It is for the reason that each piece is a personalized treasure for the unique individual


Fashion shows & sales campaign


Contacts & showrooms

Management
Sonia Boyajian
sonia@soniabstyle.com



Showroom
Function
Contacts
Sonia Boyajian Showroom
2127, North Bronson Avenue
CA 90068 Los Angeles, United States

Sales Department

Sonia Boyajian
sonia@soniabstyle.com

Press offices
 
Contacts
Press releases
 
Lookbook
Photos

Videos
Boutiques
Selection of multilabel boutiques
 
e commerce
 
e commerce
 
e commerce
 
e commerce
 
e commerce
 
e commerce