The Chino Revived "The Chino"the big pants brand, exploited and developed during 90's in Japan. Our global design and production team has revived this with new strategy in 2013.
Japanese craftsmanship We keep striving to create products without compromises and ensuring the quality of our products to meet and exceed the standards you would expect from a Japanese brand. Each collection are created with exclusively developed or rare fabric made in Japan, including valued accessories like exclusively produced YKK zipper and real nut button. Skilful pattern maker drew beautiful and three dimensional line based on updated body size data. One of few Japanese leading factory produces our trousers and jackets. AMF "hand stitching "and full piping finish inside are the work of DRESS production line. Valued products that is fully designed and produced under Japanese craftsmanship.
Fashion shows & sales campaign
Florence men's F-W 19 / 20
from Tuesday January 08 2019 to Friday January 11 2019
The Chino Revived
stand/ D-4, Touch!, Fortezza da Basso, v.le F. Strozzi 1