Ben Mori: Ben Mori is currently active as a graphic designer and is influenced by American graphic art. Meanwhile, after being impressed by contemporary UK art and becoming a graphic designer, Hiroto Toyoda switched careers to become a major designer of apparel. These two figures from different cultures and generations identified with one another in their desire to launch a new street brand that reflected their respective sensitivities, and this served as the impetus for the creation of the new White Raven brand.
Hiroto Toyoda: Born 1964. After graduating from Tokyo Designer Gakuin College, he switched careers from graphic design to the apparel business. Including the launch of urahara brand Montage, he has been active as a fashion designer.
Ben Mori & Hiroto Toyoda
We create Tokyo style Hi-end Street fashion with attention to details and playing with effects on different types of fabrics.
The name White Raven comes from our concept of creating fashion with the element of surprise, betraying your expectations with irony and humour.