James Waller [blood brother] and Laura Baker [pblc trde ny] have partnered together to curate a space where brands [emerging and established] can come together to support one another in further developing their global distribution.
James & Laura have developed the market, inviting top buyers and press from every major territory. The buyers trust their expertise in hand picking the best new brands from every major market. In an industry where it’s all been done… Both buyers and designers are looking for new ways to further support and grow our industry. Showrooms & retailers need both [emerging and established] in order to create success and keep their buyers and consumers interested. James and Laura have created an environment where buyers can meet new brands and trust that their businesses will be managed in the most professional way.
The goal is to create a shared lifestyle space that allows each brand to thrive individually, while collectively supporting each other for a greater reach. Both James and Laura are utilizing their knowledge of building brands and offering support to the younger brands within the showroom as well as lending their network to introduce newer retailers to some of the more established brands.