Established in 2010, DFO is a fashion management and market development group focusing on mainland China as well as international markets.Our services for brands range from financing, wholesale distribution, franchise development, retail concept operations, consultancy, and data research. We also operate a buying office and press office. Currently working with more than 60 brands from around the world,we source our brands internationally, focusing on four market segments: Niche Luxury, Advance Contemporary, Contemporary, and Mass Market.
Our buyers include multi-label boutiques, online commerce, department stores, retail groups, and commercial real estate groups. Every season at Shanghai Fashion Week, we organise the largest pop-up showroom in central Shanghai. Our event receives over 1,000 buyers and press from mainland China and surrounding regions.
Our work has been mentioned by Business of Fashion, Jing Daily, WeAr Magazine, among many others.
Showrooms & Contacts
MEIMEI DING graduated with a MA degree from Central St. Martins College in London. Before then she lived on the East Coast of the US, earning her BA from University of Pennsylvania, one of America’s top business schools. Meimei’s family has origins in China and Hong Kong.
Meimei spent 6 years working in Shanghai and Beijing as a Brand Strategist and Consultant for leading international and local brands in China. With DFO, Meimei saw the need to effectively bridge buyers in Greater China with international brands to foster China’s growing market.