Mirabel Edgedale specializes in branding, marketing and sales of luxury fashion and accessories. Since launching Mirabel Edgedale Ltd., her eponymous agency and distribution showroom in 1987, she has established successful commercial businesses of important ready—to—wear designers from London, Milan and New York as well as emerging luxury markets.
An expert at implementing retail strategy, Mirabel works alongside designers at the forefront of change in luxury fashion. On behalf of brands including Alberta Ferretti, Donna Karan, Marc Jacobs, Marchesa and Missoni, she has launched landmark retail flagships and established prestigious, destination positioning within upscale department stores, expanded their wholesale businesses internationally and, through effective PR, elevated their profile.
Because of her unrivaled expertise and inimitable flair, Mirabel is often engaged at the crucial introductory phase of a designer’s business to a new market. And with many of the fashion names with whom she works — including Alberta Ferretti and Angela Missoni — Mirabel has developed longstanding professional relationships which span decades. Her network of contacts runs the gamut from luxury brand proprietors to Vogue editors and the best dressed celebrities.