At 8 p.m., 27th (Monday), the Fashion Week will be kicked off by Korean and Japanese funk bands wearing the pieces designed by 10 CORSO COMO Seoul and 99%IS by BAJOWOO, at the Design Avenue.

the Design Avenue
Dongdaemun Design Plaza
Seoul
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During the Fashion Week, Young unique handmade accessories and fashion-related traditional handicraft items will be on sale at the Young Handmade Street Market outside venues, and various fashion-related handicrafts will be presented at the Fashion Craft Market at Cafe #1 in Design Lab.

Young Handmade Street Market/ Cafe #1 in Design Lab

Seoul
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At the MCM Fashion Box to be open from 12 to 8 p.m., from 28th (Tuesday) to April 1 (Saturday), the fashion people are invited to the photo studio, pose with the items provided by MCM and upload their pictures to their Instagram pages. 3 candidates who receive most ‘I like’ will be selected as the photogenics, and the best fashion person will win gifts from MCM

Seoul
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The fashion people are invited to participate in the Young Best Dresser Awards. The candidates can sign-up to be the best dresser from 12 to 6:00 p.m. on 28th (Tuesday), and their pictures taken on-site will be reviewed for the winner selection. The winners will receive sponsor designers’ items, tickets to the Fashion Week events, etc. The grand prize winner will be featured as the cover model of a campus magazine.

Seoul

Press contact
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sfw@seouldesign.or.kr

There will be lots of things to watch. Fashion Film Festival will be held at the Academy Hall at every 7:30 p.m. from 29th (Wednesday) to 31st (Friday), for free showings of fashion-related movies such as Dior & I, Yves Saint Laurent and the September Issue.

DDP Academy Hall
Dongdaemun Design Plaza
Seoul
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Press contact
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Cheongdam flagship store
78-6, Cheongdam-dong, Gangnam-gu
Seoul

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SFW arranges the "Global Fashion Mentoring Seminar" for the three key agendas in fashion. World-famous fashion business and PR mentors will share in-depth talk and Q&A.

Mentors: Simon Collins, Mario Dell'Oglio, Sara Maino, Anders Madsen and Eric Jennings

DDP Academy Hall

Seoul

RSVP
2017sfw@metacomm.co.kr

A passion-themed special stage of collaboration by designers from Seoul Fashion Creative Studio (under Seoul Design Foundation) and 4 teams of young musicians from Hongdae Band Scene will be held in the Design Avenue at 4 p.m., 31st (Friday).

the Design Avenue

Seoul
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On the last day of HERA Seoul Fashion Week, K-Designer Sample Market and a flea market will be held on the 3rd basement floor of Design Lab. K-Designer Sample Market will feature samples from brands participating in the trade show and the second brands with affordable price tags. Models participating in fashion shows, including Jeong-jae Yoon and Seung-whan Kim, will offer their cherished goods to the flea market.

3rd basement floor
Design Lab

Seoul
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Press contact
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Outdoor popera concert and DJing show for the fashion people are scheduled at 2:30 p.m. and 7 p.m. on the Miraero Bridge, to combine youth and passion under the name of fashion and rouse finale of Seoul Fashion Week.

the Miraero Bridge
Dongdaemun Design Plaza

Seoul
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Press contact
P : +82 (0)2 2088 3156
sfw@seouldesign.or.kr