Bianca Popp is a Marangoni Master graduate from IstitutoMarangoni Milan. Before that she studied Communication and graduated a MA onSemiotics of Theatre, followed by a twist in her career (and life) towardstheater costumes. The decision to start her own label took her to IstitutoMarangoni. She worked as a designer for 10corsocomo for a few months afterfinishing Istituto Marangoni, than started her own label in 2009. The love forcostumes persisted, as life unfolded new perspectives on human interaction andon the multitude of roles everybody plays while trying to stay true toone-self. From this very discovery came theidea of creating clothes that will adapt to various situations while preservinga core idea and telling a story that stands by itself as much as it describesand compliments its owner. Currently, Bianca Popp is living in Paris, where she feels inspired and motivated, and her brand is growingexponentially.