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FRANCE / Paris: Première Vision Unveils its New Strategy
by Modem – Posted November 01 2014
© Modem

Première Vision Pluriel now becomes Première Vision Paris, reaffirming its role as the leading global event for fashion industry professionals.

In this context, Expofil becomes Première Vision Yarns (the show of yarns and fibers); Première Vision becomes Première Vision Fabrics (the world’s premier fabric show); Cuir à Paris becomes Première Vision Leather (the show for experts in leather and fur); Indigo becomes Première Vision Designs (the show for textile design and creation); Modamont becomes Première Vision Accessories (the international show of accessories and components for fashion and design); and ZOOM becomes Première Vision Manufacturing (the show specialized in fashion manufacturing).

With this new brand policy, the fair aims to strengthen the single offer of each of its six complementary shows, that are held twice a year in Paris Villepinte, while enhancing the brand’s international reputation.

For more information, please visit the website of Première Vision

Picture courtesy of Première Vision.

© Modem