From March 3rd to 5th, DIA: Creative Communications will present China New Wave, a showroom presentation dedicated to up-and-coming Chinese designers, at the White Project Gallery in Paris.

The Shanghai-based agency for creative communication scouted several young fashion brands during the past two seasons of Shanghai Fashion Week, in order to invite them to this special fashion event in Paris, and therefore give them international exposure.

The China New Wave showroom will showcase 7 fashion brands in total —Boundless, Xiao Li, Haizhen Wang, Angel Chen, Yirantian, Museum of Friendship, Renli SU — which aim to attract international and Chinese Press, international buyers, as well as further industry influencers, such as models and bloggers.

The showroom will also host a special cocktail event on March 4th, with the presence of the participating designers Da Zhang, Xiao LI, Haizhen Wang, Angel Chen, Yiran Guo, Tianmo Wang, and Renli Su; as well as Gemma A Williams, for her book launch of Fashion China.

Please consult our event listing for more information on the cocktail.