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FRANCE / Paris: Thom Browne Launches a Pop-Up Store at Le Bon Marché
by Modem – Posted September 03 2015
© Modem

Thom Browne took over Le Bon Marché’s second floor with an exclusive pop-up store that features an artistic installation, which focuses on the concept of infinity.

The installation Office Man 2 is a variation on the designer’s presentation during New York Men’s Fashion Week last July. In fact, the designer created a reflective room that replicates a kaleidoscopic infinity effect consisting of wall-to-wall mirrors, which are illuminated by fluorescent tubes. The installation also features an old-fashioned looking office desk surrounded by numerous pairs of Thom Browne’s iconic leather shoes, which are all painted in shiny silver. In an adjacent room, Thom Browne men’s and women’s creations from the Autumn/Winter 2015-16 collections are showcased alongside a selection of pieces which were exclusively made for Le Bon Marché. “Le Bon Marché embodies the perfect equilibrium between tradition and innovation. I am pleased to present Thom Browne’s universe within such an iconic Parisian institution,“ said the designer in an official statement.

‘Office Man 2’ is on display on the 2nd floor of Le Bon Marché in Paris, until October 17th, 2015.

Picture courtesy of Thom Browne / Le Bon Marché.

© Modem