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ITALY / Milan DESIGN AWARD 2016
by Modem – Posted April 27 2016
© Modem

Picture :[red]''The Shit Evolution, objects made of “merdacotta”[/red] —a terracotta derived from cow dung. Curated by the [red]“Museo della Merda”[/red] and conceived by [red]Luca Cipelletti[/red]., won the award for [red]the most interesting installation of Milan design week[/red].

The international jury of the 6th edition of Milan Design Award (devised and coordinated by Elita/Enjoy Living Italy in collaboration with Fuorisalone.it and Istituto Europeo di Design) - presided this year by Antonio Marras (fashion designer) and Alberto Nespoli (art director of Eligo) - has awarded the Milanese architect [size=14][red]Luca Cipelletti[/red][/size] with the following motivation : [size=14]“For the story of a great complexity and innovation, able to destabilize the common perception. The didactic course undermines all the academic stereotypes to propose relevant sensory experience that promotes a new vision of design culture”[/size]
.
The award - a sculpture of a little horse, the mythical ‘Sleipnir Troll Mini’ made by Italian artist Dulio Forte - has been assigned by Cristina Tajani, Economic Development, Fashion and Design Council Member of Comune di Milano, Alberto Nespoli and Domenico Rocca of Eligo, winners of Milano Design Award 2015 - on the stage of the Teatro di IED Moda.

The other awarded projects are:

BEST CONCEPT : Boring Collection - Lensvelt Contract
BEST TECHNOLOGY: Data Orchestra - Jelle Mastenbroek
BEST STORYTELLING: The Nature of Motion - Nike
BEST ENGAGEMENT by IED: Imagine new days - Aisin di Masaru Suzuki, Hideki
Yoshimoto, Setsu Ito, Shinobu Ito

BEST PEOPLE’S CHOICE (a new award category by Fuorisalone.it): Kukan - Panasonic of Shuichi Furumi, Masao Ochiai

[size=14][red]Learn more about the most interesting facilities of the design week Milan[/red] > 6th edition of Milan Design Award[/size]

© Modem