McQueen men’s underwear collection | Modem Mag

McQueen launches a men’s underwear collection, in stores between June and July

The new Alexander McQueen men’s underwear collection, produced in license by the Italian company Albisetti, will be sold in 120 selected worldwide store and on alexandermcqueen.com website between June and July.
This new collection includes underwear, loungewear and sleepwear and proposes McQueen typical leitmotiv like skulls and x-ray images; the packing follows the same style, a male body photographed by Alasdair McLellan.
Jonathan Akeroyd, McQueen’s CEO, assures that the collaboration with Albisetti is a long term one, confirming McQueen’s interest and evolution in the men’s wear world; A further confirmation is the launch of a beachwear collection in summer 2011.