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Notify’s under 14
by Modem – Posted June 07 2010
© Modem

The brand will launch for 2010/2011 A/W season a childrenswear collection, divided in baby, from 12 to 24 months, and kids from 3 to 14 years.

Founded seven years ago by Maurice Ohayon, the brand Notify is well know for its couture’s denim becoming in a short time denim lovers favourite brand appreciated also by people looking for comfortable and smart jeans.
For A/W 2010-11 Notify launches a brand new project: a childrenswear collection. The line is developed in two main collections: baby, dedicated to toddlers from 12 to 24 months, and kids for children from3 to 14 years.
Just like the adult collection the strongest styles are “Bamboo slim”, decorated with studs, “Hellabora”, in a peculiar dusty pink hue, and “Boychic”, a deep blue boyfriend cut jeans used effect washed also available in corduroy. As its tradition, the brand guaranties couture cuts and great attention to details, like hand-sewn label.

Stefano Guerrini©modemonline