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Milan Women's Fashion Week February 2024
by Modem – Posted February 16 2024
© Modem

The upcoming edition of Milan Women's Fashion Week runs from Feb. 20 to 26 with 161 appointments: 56 physical shows, of which 2 doubles, 5 digital shows, 67 presentations, 7 presentations by appointment, and 26 other events.

This Fashion Week edition will see the debut of Walter Chiapponi as creative director at Blumarine, Adrian Appiolaza as creative director at Moschino, and Matteo Tamburini as creative director at Tod’s. In addition to the emerging labels Sagaboi and Feben. Sagaboi is a fashion brand founded by Geoff K. Cooper in 2015 closely linked to the Caribbean subculture. Feben is a label founded by Central Saint Martins graduate Feben. In her creations, she takes a surrealistic approach to exploring the visual codes of Black life from all corners of the globe. Featuring on the presentations calendar for the first time: Cosy Sunday, Jarelzhang, Khrisjoy, Maison Jejia, and Raisa Vanessa. Max Mara Group will showcase a pull of collaborations for its three labels: Max & Co. and Richard Quinn, Marina Rinaldi and Zuhair Murad, Weekend Max Mara and Lucy Hale.

Marni, the OTB-owned brand designed by Francesco Risso, will be making a comeback to the calendar.

At the opening of the Fashion Week, there will also be the opening of the Camera Nazionale della Moda Italiana Fashion Hub, for this edition at Palazzo Giureconsulti. The Fashion Hub will be featuring projects that focus on innovation, crafts, sustainability, promotion of diversity, and education, thus continuing to be a cradle for projects and initiatives, talent and ideas, and offering young brands and emerging designers important visibility, networking, and business opportunities. The projects in this edition will include Designers For The Planet, now at its 8th edition, A Global Movement To Uplift Underrepresented Brands, now at its 4th edition, Mfw Forward, and two educational projects forming a rich programme of Educational Talks and Cross-Cultural Business Conversations. Fondazione Cittadellarte and Maestro Michelangelo Pistoletto will be contributing to the Week with two initiatives: Fashion for Planet Open Parliament and Fashion To Reconnect.

Among the events on the calendar for the first day of Milan Fashion Week, there will be a series of press conferences such as Including Diversity, organized by the National Anti-Racial Discrimination Office of the Presidency of the Council of Ministers, Camera Nazionale della Moda Italiana and African Fashion Gate; and the presentation of the 2nd edition of the Premio Maestri d’Eccellenza (Masters of Excellence Award) organized by Lvmh, Loro Piana, and Confartigianto with Camera Nazionale della Moda Italiana for Italy’s most talented artisans. On February 23, in the Sala Cariatidi at Palazzo Reale, three Chinese brands will put on a joint show, the Shenzhen Futian Fashion Event, Fashion show by: Nexy. Co, Kavon, Chlosio. This is on the events calendar and will open this new collaboration between Cnmi and the Shenzhen Fashion Design Association.The Pre Black Carpet Awards will be held on February 25.

Regarding support for emerging brans, Cnmi has announced a competition for the awarding of the Cnmi Fashion Trust Grants 2024, a Camera Moda Fashion Trust initiative designed to support and promote a new generation of independent Made in Italy brands. During this edition of Milano Fashion Week, Camera Moda Fashion Trust, together with Lineapelle, will also be supporting a presentation by the brand Francesco Murano.

“Milano Fashion Week is a valuable moment for meetings and intercultural dialogue, a workshop of ideas and visions, the fruit of collective efforts that blend creativity, know-how, and passion. The calendar confirms the vivacity of our system and its international relevance, being not only a mirror of our times but also a projection of new scenarios for our industry and society. We’re happy that all the operators in this trade can enjoy a particularly rich and variegated offering of shows, presentations, and other events, and that Camera Nazionale della Moda Italiana can also contribute through the numerous projects it promotes in support of sustainability, inclusion, and new brands. The fact that our Fashion Hub is open to the public bears witness to the unique relationship between fashion and the city, which during Fashion Week enjoys one of the most important and happy moments of the year,” commented Carlo Capasa, president of Camera Nazionale della Moda Italiana.

Milan Women's Fashion Week
February 20 - 26, 2024
Fashion Show & Presentations FW 24-25

Photo: the communication campaign produced by Cnmi, the Municipality of Milan and Yes Milano, shot at Milano Malpensa Airport.

© Modem