It is during an art event last Thursday that Pringle of Scotland inaugurated its third shop in the complex of Landmark in Hong-Kong

This one extends over a surface of 200 m2 and proposes lines there man and woman, who is added to stitches signature of the house of Scottish fashion for 195 years. The Scottish heritage of the brand also appear in the architecture through a series of columns covered with branches of tree and the other hand craft objects. The used natural materials are inspired by landscapes of this region of Great Britain.

" Asia is currently the leader within luxury retail- comments the creative director of the brand, Clare Waight Keller - and it represents a perfect context where the innovation and the modernity of the Scottish knitwear of our collections ready-to-wear can be showcased. " The opening was celebrated with the exhibition " 195 collaboration ", created from a partnership with the Serpentine Gallery.