Modemonline October 12, 2026


Shanghai Fashion Week SS27


Fashion Shows & Presentations > October 08-16, 2026

• Thursday, October 08 • Friday, October 09 • Saturday, October 10
• Sunday, October 11 • Monday, October 12 • Tuesday, October 13
• Wednesday, October 14 • Thursday, October 15 • Friday, October 16
- List in alphabetical order
- Events during Shanghai Fashion Week


SHANGHAI SALES CAMPAIGNS SS27
- Trade Shows
- Multi-brand Showrooms
- Brands Showrooms

MODE Shanghai SS27
PROMAS in Shanghai 12.10.2026


Shanghai Sales Campaigns SS27
Spotlight on Tomorrow & Ideal

SHANGHAI OCTOBER 10-15, 2026
1F, Bldg. 7, FICS Xinhua 365 - No. 6, Lane 365, Xinhua Rd.
- Changning District

IDEAL SHOWROOM
Based in Seoul, IDEAL is a fashion sales and PR agency connecting brands to global markets. With experience across New York, Paris, Milan, and London, it has collaborated with over 400 brands, retailers, and leading showrooms. Since 2022, it has also helped international brands enter and grow in the Korean market.

IDEAL > Sales Contact > email - Showroom Online Access
Brands: LCDC™, Fritur.

LCDC™
@lcdc.tm

IInspired by the spirit of Bauhaus, LCDC™ is a Seoul-based brand launched in 2023, dedicated to fashion pioneers building their identities and styles. Continuously reinterpreting dailywear and classic items, LCDC narrates a unique story. The label has defined itself by experimenting with new ways of manipulating classic fabrics. Adopting the technical methods of "deconstruction and reconstruction", its collections embrace unfinished, distressed and washed textiles.

FRITUR
@friturday

Based in Seoul, FRITUR creates whimsical yet natural, relaxed wear themed around the thrill of travel that blends with daily comfort. With its vintage-inspired pieces incorporated with embroidery and hand-stitching, FRITUR offers a comforting wardrobe for those with a free and resilient spirit.


TOMORROW SHOWROOM
Tomorrow supports its brand partners by combining the skills, experience and capabilities across the group, alongside capital, to help them achieve sustainable growth. It offers the operational tools that enable designers to focus on refining their creative craft.

TOMORROW > Sales Contact > email - Showroom Online Access

Brands: Nosaligia, Open Yy, System, The Garment, Vibram Five Fingers.
Focus on: Open Yy, System


OPEN YY
@openyy_official

Open Yy is a Seoul-based womenswear brand founded in 2020 by sisters Jiyoung and Boyoung Kim. Formerly known as TheOpen Product, the brand draws inspiration from their shared name, "Young," symbolizing brightness and new beginnings. Rooted in sisterhood, Open Yy celebrates individuality, diverse beauty, and self-expression through its casual-chic designs.

SYSTEM
@system

Founded in Seoul in 1990, System is a contemporary ready-to-wear brand blending minimalist design with individual expression. Inspired by art, cinema, subcultures, and everyday life, the brand creates versatile, timeless pieces that celebrate authenticity and individuality.

The 22nd edition of Labelhood
Pioneer Fashion & Art Festival
From October 9-15, 2026, LABELHOOD presents the 22nd season LABELHOOD Pioneer Fashion & Arts Festival during Shanghai Fashion Week, under the theme “LABELfitHOOD.”
The heart of this season is the idea of “FIT” — not simply how clothes fit the body, but how people, fashion and creative ideas connect with one another. Built on LABELHOOD’s long-standing relationship with China’s fashion and creative community, LABELfitHOOD explores the encounters and shared energy that emerge when different people come together through fashion.

Across seven days, the festival will extend beyond the runway into exhibitions, pop-ups, workshops, retail spaces, industry events and showrooms, bringing together designers, creatives, industry professionals and the wider fashion community across Shanghai.

This season, JING’AN Fashion Residency joins as strategic partner, supporting the development of emerging Chinese designers and strengthening connections between fashion presentation, brand growth and industry resources.

LAB SHOWROOM SHANGHAI
OCTOBER 09-14, 2026
Brands RTW: Aenrmous, Anapana, Assignments, Chén Sifān, Cosmoslab, Da Cabinet, Enciicne, Foundry Boundary, Gg In Red, Kinyan Lam, Nan Knits Pure, Poera, Private Policy, RayDots (NEW), Tadzio Reverie NEW, Yanyan Knits, Yayi, Yirantian
Brands Jewellery: Chēng, xiaonan (NEW), YifanPeng (NEW)
Brands Acc.: Fringes, voëv (shoes)
Sales Contact > Justin Peng email +86 150 2653 8909
4F No.150 Yongyuan Road - Jing'an District

22nd LABELHOOD Pioneer Fashion & Arts Festival
Yongyuan Road, Jing’an District, Shanghai

Los Angeles Market Week SS27
TRADE SHOWS
LOS ANGELES OCTOBER 12-14, 2026
DESIGNERS & AGENTS LA
127 East Ninth Street (3rd Fl)
12.10 & 13.10 @ 10:00 AM – 6:00 PM
14.10 @ 10:00 AM – 4:00 PM
Exhibitors List - LA Buyers Registration


MULTI-BRAND SHOWROOMS
LOS ANGELES OCTOBER 12-14, 2026
FRANKLIN SHOWROOM
Cooper Building #801 - 860 S. Los Angeles St. - CA 90014
Sales Contact > Alexis Mattea email +1 917 626 9236
Sales Contact > Jenn Dang email +1 213 880 3880
@franklinshowroom

Brand W’s RTW : Aligrace, Dannijopro, Gadel Paris, Hey Gang, Rachel Antonoff, Sister NY, Stella Nova, Su Official Italy, SZ Blockprints.
Brand W's Acc.: Bembien, Claris Virot, Dannijo, Freda Salvador, Lorna Murray.

LOS ANGELES OCTOBER 12-14, 2026
THE AUBREY COMPANY
@ Designers & Agents LA
127 East Ninth Street (3rd Fl)
Sales Contact > Mary Ayscue > email +1 212 302 9399
@aubreycompany

Brands: Épice, Evam Eva, H+Hannoh Wessel, MJ Watson

LOS ANGELES OCTOBER 12-15, 2026
10ELEVEN
127 E. 9th Street (Lobby) - CA 90015
Sales Inquiries > email +1 213 627 1641
+ DALLAS OCTOBER 20-22, 2026
The F.I.G., 1807 Ross Ave - TX 75201
@10elevenshowroom

Brands: A.L.C, All III, ba&sh, Cissa, Essentiel Antwerp, Eterne, Leset, Paris Georgia, Re/Done, Saloni, Vince

LOS ANGELES OCTOBER 12-15, 2026
FINDINGS SHOWROOM
860 South Los Angeles St. (#608) - CA 90014
Sales Contact > Michelle Franz email +1 213 622 0717
@findingsinc

Brand M’s RTW: Velvet Men
Brand W’s RTW & Acc.: Alix of Bohemia, Apiece Apart, ASKK NY, Birds of Paradis by Trovata, Ciao Lucia, Clare V, Freecity, Jérôme Dreyfuss, Kujten, La Prestic Ouiston, Marie Lichtenberg, Sablyn, Saint Art, SPRWMN, The Great, Unfortunate Portrait, Velvet, WE-AR4, Xírena, Yuzefi.

Milano SS27 Sales Campaigns
Click the Modemonline links to view the sales campaigns currently running in Milan showrooms and brands on October 12, 2026.

MILANO SALES CAMPAIGNS SS27
- Milano Multi-brand Showrooms - October 12, 2026
- Milano Brands Showrooms - October 12, 2026
- Map Milano Sales Campaigns & City Guide

First Steps at Milan Women’s Fashion Week SS27
Modem presents the six brands that debuted on the official calendar of Milan Fashion Week Women’s SS27

VICTOR-HART
-> Press Contact email -> www.victor-hart.com
@victor__hart

Victor-Hart is a luxury fashion brand founded by Ghanaian-born designer Victor Reginald Bob Abbey-Hart. Blending hybrid workwear, architectural tailoring, and refined craftsmanship, the brand creates versatile, timeless, and genderless collections that explore the intersection of fashion, culture, and function through a socially conscious lens..

SÉZANE
-> Press Contact email -> www.sezane.com
@sezane

Founded in Paris in 2013 by Morgane Sézalory, Sézane reflects a distinctly Parisian way of living, shaped by the arts, craftsmanship and a longstanding love of vintage. Mixing everyday essentials with limited-edition creations, the Parisian Wardrobe is defined by close attention to materials, detail and finish. From day one, the brand has been guided by a commitment to making beautiful design accessible, without ever compromising on quality.

PARIS TEXAS
-> www.paristexasbrand.com
@paristexas_it

Paris Texas is a Made-in-Italy footwear brand founded in Milan in 2015 by Annamaria Brivio. As the name suggests, it thrives on contrasts: where Parisian elegance meets the bold spirit and freedom of Texas. Each creation celebrates feminine duality, blending comfort and refinement, color and drama, to empower the self-confidence of those who wear them. Paris Texas is not just footwear but a manifesto of personality, created for women who want to stand out with boldness and sophistication.

CYCLE
-> Press Contact email -> www.cyclejeans.com
@cyclejeans

Cycle is an Italian luxury denim and contemporary brand bringing together urban style, functionality, and Italian quality. Reinterpreting classic street and casual wear, Cycle explores sophisticated cuts, high-end materials, and innovative washing techniques. Built on a philosophy of evolution and circularity, the label creates elevated, everyday wardrobe staples designed for effortless versatility and timeless expression.

GONGDID DESIGN
-> Press Contact email -> www.gongdiddesign.com
@gongdid.design

Launched in 2015, Gongdid is a pleated clothing brand born in Thailand. All products are characterized by a high-quality pleating technique, bringing weightless garments into casual womenswear. Gongdid Design was founded by Peach Wichcha Soponpattana in 2015. Gongdid means weaving machine in Thai, highlighting the brand's focus on intricate work including patterns, fabrics, and textures.

UNKNOWN ARTISAN
-> Press Contact email -> www.unknownartisanstudio.com
@unknownartisan_official

Unknown Artisan is a creative project by Lika Kubaneishvili, grounded in social responsibility, ethical production, and timeless design values. This women-led initiative places women at the heart of every stage, through garments made by women, for women. The project gives voice to the often-unseen women behind the work, bringing together skilled artisans and collaborating with Spazio3R, a Milan-based social enterprise that supports women in vulnerable situations. More than a fashion label, it embraces thoughtful design and the subtle strength of feminine resilience: a new kind of feminism rooted in care, collaboration, and quiet power.


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