From April 21 to 26, 2026, the Fiera di Milano in Rho will host the 64th edition of the Salone del Mobile.Milano. More than 1,900 exhibitors (36.6% from abroad), 227 brands, including first-timers and returnees, will occupy over 169,000 square metres of net exhibition space. At the centre of the event is the eagerly awaited return of the biennial exhibitions: EuroCucina with FTK – Technology For the Kitchen, featuring 106 brands from 17 countries, and the International Bathroom Exhibition, which will bring together 163 brands from 14 countries. Completing the picture is SaloneSatellite with 700 designers under 35 and 23 international schools and universities. These figures confirm that the Salone is an active and evolving cultural infrastructure: a relational and strategic driver that fuels global connections, disseminates shared visions, and consolidates Milan's role as the capital of contemporary design.
The common thread running through the 2026 edition will be an increasingly integrated architecture of content and exhibition itineraries. The Salone is also embarking on a new venture, which will lead to the debut of Salone Contract in 2027, exploring the major themes of this changing ecosystem, from the interpretation of contexts to the visitor experience, integrated supplies, and the strengthening of B2B networking. Salone Contract was conceived as a long-term strategic project: a new initiative dedicated to the most strategic segment for the development of the supply chain. It is designed to interpret and understand the complexity of contract furnishing, a rapidly changing market on which value is shifting from individual products to the ability to integrate systems, skills, data, and services. The Masterplan was entrusted to Rem Koolhaas and David Gianotten (OMA). The Salone chose OMA, an international architecture and urbanism firm, because it combines design practice with a strong research dimension and an approach that spans scales and disciplines. It is precisely this visionary and methodological approach that is driving the construction of Salone Contract.
Debuting also Salone Raritas. Curated icons, unique objects, and outsider pieces (Pavilions 9-11): the show will feature 25 exhibitors creating a new platform, a bridge between special production and the design market, curated by Annalisa Rosso, editorial director and Cultural Events advisor of the Salone del Mobile.Milano, with exhibition design by Formafantasma. The aim of Salone Raritas is to create an authoritative point of reference for the professional design market: connecting galleries and designers with international decision makers, providing a clear, selective, and high-quality platform where collectible works and furnishings can be discovered and acquired.
A Luxury Way (Pavilions 13-15) will feature Aurea, an Architectural Fiction, an immersive installation designed by Maison Numéro 20: an imaginary hotel that transforms interior design into narration and scenography, leveraging the emotional and sensory dimensions of living. Bringing this narrative together and amplifying it, the communication campaign A Matter of Salone is a collective project that puts matter back at the centre as the origin and meaning of design, translating the transition from gesture to form and meaning into images, and a reworked visitor experience: a clearer and more intuitive wayfinding system will help visitors find their way around the fair more easily, fostering discoveries and encounters and making the complexity of the event easier to understand.
In this context, sustainability will emerge as a central, concrete, and measurable focus: the Salone will highlight the transition towards increasingly circular and systemic design, in which materials, processes, and supply chains become part of the project. At the same time, the event has obtained the renewal of the ISO 20121 certification for the 2026–2028 three-year period, thanks to a rigorous measurement process, verification, and impact mitigation actions. This approach consolidates performance and credibility over time, together with environmental and social objectives.
The Salone del Mobile.Milano 2026
April 21 - 26, 2026
Fiera di Milano - Rho
Image: Entries Salone del Mobile.Milano 2025 ©Giulia Copercini
