For this 110th edition of Pitti Immagine Uomo, Promas, the Fédération Française de l'Habillement Masculin, and Defi are renewing their collaboration with Pitti Immagine and supporting the participation of the following 19 French brands.
They are listed by sector, indicating the spaces where they are present and their stand numbers.
PROMAS BRANDS AT PITTI UOMO 110:
FUTURO MASCHILE
(N°1 map) PADIGLIONE CENTRALE
- PIANO ATTICO: Cachi' (E/20), Chapal (I/12).
Museum Garment (E/18).
- INFERIORE: Europann (11).
FANTASTIC CLASSIC
(N°1 map) PADIGLIONE CENTRALE
- PIANO TERRA: Classic Legend Motors (1/7).
- INFERIORE - SALONE M: Corso Mille (38), Francesco Smalto (43).
SUPERSTYLING
(N°6 map) SALA DELLE NAZIONI:
Antik Batik (A/30), Armor Lux (B/26-28), Jagvi.Rive Gauche (B/17).
(N°7 map) ARSENALE / PIANO TERRA:
American Vintage (n°1-5), Caleb Paris (11), Emile Garcon (47).
Iron & Resin (15), Daytona 73 (20).
DYNAMIC ATTITUDE
(N°18 map) ARMERIA: Maison Hideout (18).
(N°17 map) FURERIA: Le Temps des Cerises (13).
(N°10 map) PADIGLIONE CAVANIGLIA: Bombers Original (37).
(N°13 map) CORTILE DEL TEATRINO: Von Dutch (2).
On this occasion, Modem is highlighting three of these French brands: Antik Batik, Cachi' and Museum Garments
Click on the designers' images to open their Instagram
ANTIK BATIK
- Sala delle Nazioni/ Stand A/30
+ PARIS - 19 Rue des Minimes - 75003 > June 23 - July 03, 2026
Catherine MacGarry > E-mail +33 (0)6 85 12 64 39
Antik Batik is a French designer brand founded in 1992 by Gabriella Cortese, a passionate traveler. Gabriella has been creating clothes that bear her soul, while highlighting the millennia-rich expertise of the artisans she meets through her travels. Through the years, she multiplied collaborations with artisans in India, Bali, and Peru, making Antik Batik an authentic and ethical brand. Benefiting from a strong identity, Antik Batik is today associated with a Bohemian and sophisticated art of living.
CACHÍ
- Padiglione Centrale/ Piano Attico/ Stand E20
+ PARIS - Sphere PFW @ Showroom > June 24 - 28, 2026
Sales Contact > E-mail
Winner of the AMI x IFM Entrepreneurship Prize in 2023, Cachí was founded in 2024 by Franco-Argentine duo Belén Frias and Élise Girault. Their paths first crossed in Paris in 2018, sparking a creative journey where fashion became their shared language. The brand is built on three core values: connection, sharing, and balance. Each piece tells a story with both poise and purpose. Through their brand, the duo celebrates French and Argentinian craftsmanship while drawing inspiration from architecture and interior design.
MUSEUM GARMENT
- Padiglione Centrale/ Piano Attico/ Stand E18
Inspired by the iconic pieces of the masculine wardrobe that have stood the test of time, Museum Garments aims to create clothing that naturally blends the heritage of the past with contemporary fashion. Driven by a pursuit of timelessness, the brand weaves a connection between the excellence of yesterday and the creativity, values, and commitments of today.
PROMAS LIST @ PITTI UOMO 110
JUNE 16 - 19, 2026
Fortezza da basso - Firenze
Promas List> Instagram
More > Promas List
© Modem