At White Milano, taking place from September 24–27, 2026, ApexBrasil (the Brazilian Trade and Investment Promotion Agency) and ABEST (Brazilian Association of Fashion Designers) are joining forces to showcase the extraordinary creativity, innovation, and savoir-faire of Brazil's fashion scene. From the Amazon rainforest to the northeastern coastlines, the participating brands reflect a profound commitment to local craftsmanship, natural materials, and sustainable luxury.

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The Brazilian contingent highlights a dynamic mix of artisanal heritage and contemporary style:

Amazonian Roots & Sustainable Crafts

Barbara Muller: Amazon-based contemporary jewelry fusing goldsmithing with native wood, plant fibers, recycled materials, and authentic Brazilian gemstones.
Ludimila Heringer: A sustainable Amazonian label utilizing traditional crochet, natural dyeing, and botanical printing on raw, unrefined textiles.
Gabriela Fiuza: Slow fashion label from Fortaleza emphasizing breathable linen, delicate crochet, and natural color palettes.
Patú: Translates the vibrant culture of the Brazilian sertão into modern apparel and accessories through organic shapes and handcrafted techniques.
Irá Salles: Sophisticated accessories combining natural materials like straw, crochet, wood, and raw stones.
Lis Fiaschi: Handcrafted bags and beachwear woven from sustainable native fibers, including buriti, corn straw, and jute.
Maria Genuíno: Founded in Rio Grande do Norte, this label transforms traditional heritage crafts like renda renascença, renda de bilro, and crochet into timeless artisanal fashion.
Arrocho: Created in Rio Grande do Norte by Gabriela Nicolau and her mother Rejane, Arrocho reinterprets crochet into handcrafted bags using satin, nautical rope, and recycled denim.
Ascury: Distinctive hand-stitched bags carrying forward a 30-year embroidery tradition originating from Oliveira, Minas Gerais.
Villa Dharma: Conscious fashion from Rio Grande do Norte offering timeless garments made from pure linen and organic cotton, featuring hand-painted natural pigments, macramé, and repurposed fishing nets.
Boah: Founded in Salvador, Bahia, by Camila Schreiber, Boah blends a "Balneário" and "Boho" aesthetic to create lightweight, sustainable womenswear made with exclusive prints and local craftsmanship.
Elis Cardim: Sustainable luxury centered around the circular economy, utilizing silk yarns recovered from waste alongside natural botanical pigments.

Resortwear, Footwear & Jewelry Innovation

Sage Brazil: Versatile resortwear and eco-conscious beachwear created using recycled fabrics, solar energy, and rainwater harvesting systems.
Fio a Fio: Eco-friendly swimwear utilizing sustainable production processes and recycled textiles.
Lybethras: High-end resortwear focused on sustainable fabrics and modern silhouettes.
Rio de Sol: Traditional beachwear incorporating eco-friendly textiles, recycled fibers, and eco-conscious production methods.
Melissa: Iconic, 100% recyclable Melflex® footwear bridging pop-culture design with circular manufacturing.
Dotz: Unisex agroecological cotton shoes crafted in direct partnership with local Brazilian artisans.
Cristina Sabatini: Wearable art and fine fashion jewelry showcasing sculptural shapes, natural stones, and classic goldsmithing.
Débora Parisotto: Contemporary jewelry highlighting bold geometries, natural gems, and fine craftsmanship.
Hector Albertazi: High-end fashion jewelry known for intricate metalwork, hand-set stones, and dramatic artisanal forms.
Anna Prata: Sculptural jewelry pieces blending organic forms, polished metals, and natural Brazilian gemstones.

September 24 - 27, 2026
White Milano
Via Tortona 27 / 54 / 31 - 20144

Photo: Patú