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BRASIL / São Paulo: 4th edition of Première VisionBrasil
by Modem – Posted July 11 2011
© Modem

Tradeshow

On July 20th and 21st, the city will host the Latin American textile trade show, specialised in creative supplies for the fashion industry.

Première Brasil will bring together a total of 121 participants for the two-day event, exhibiting fibres, yarns, accessories and designs from both Latin American and foreign manufacturers. With 40% of exhibitors from non-American countries, the fair reflects the interest of international manufacturers to increase their market share in Latin America.

Autumn/Winter ’12 trends will be presented through three major tools: The Forum, which showcases exhibitors’ creations and reveals fashion information for the season, serving as a source of research, inspiration and ideas; The Première Vision Colour Range, a reference to key colours and fashion directions for the season; the Fashion Conference, a main event where Première Vision’s Fashion Director, Pascaline Wilhelm, will address the fashion trends for AW12.

Press Contact
Christiane De Clavière

Ben Sharp © modemonline.com

© Modem