Chinese department stores, fashion malls and shopping centres are greatly interested in European fashion brands. But only few suppliers recognised this trend at an early stage and created the respective structures, allowing them to reap solid turnover figures by now. The difficulty lies in locating suitable trading and sales partners since the respective addresses are not available.

The German magazine Fashion Today, is publishing the book Points of Fashion, a directory of all Chinese Department Stores.
This is a directory which gives detailed information of all department stores and fashion malls – in 100 cities in China – with pictures, information about the brands sold, address, etc. This will help all retail companies seeking to enter the Chinese market. Points of Fashion is available as of the end of January 2013.

CORRESPONDANT: Claudia Carillon
Ph.: +33 (0)1 46 01 91 66
info@points-of-fashion.com

More info: www.points-of-fashion.com