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The new Upcycled Project of Drome


August 02 2020
Fashion

The Drome Upcycled project comes from a reflection on the future of fashion and its sustainability: the necessity to reconsider its evolution, production processes and environmental impact, with a desire to rediscover and redefine its past.

Upcycled is a project of limited edition capsule collection, where every piece is unique, entirely handcrafted by local seamstresses in Tuscany, using fabrics and leathers of the Drome's stock.
The old Drome styles reimagined into new shapes and volumes, made by a combination of existing garments, vintage items and recovered materials mixing them with second-hand items, deconstructed and put back together.

Upcycled SS21 collection revolves around the concept of men's shirts, reprocessing vintage white cotton shirts from the 70’s, 80’s and 90s, whose parts are dismantled and brought back together.
The collection comes with distinctive packaging: recycled plastic hangers, recycled paper tags and reusable cotton garment bags.

For Drome this project is not only a journey into the archives of the Brand's history, but a commitment to a more sustainable future of fashion.