Tranoï to be held at the Palais de la Bourse next March
by Modem – Posted December 09 2020
© Modem

The next edition of Tranoï is scheduled from 5 to 8 March 2021 at the Palais de la Bourse, during Paris Fashion Week. However, starting from January 2021, the March and October trade shows will be backed up with extra services before and during the physical events, optimizing the sales strategy through a calendar of services. The goal is to help brands and designers for every season giving them long-term support to improve ROI and boost commercial development.

Therefore, brands and designers may benefit from different services all year-long such: webinars on the Spring Summer 2022 trends, created with Fashion Snoops, a trend forecasting agency that uses a mix of artificial and human intelligence to analyze cultural changes and anticipate buyers’ needs; help editing and merchandising to showcase and promote collections; webinars on the top international markets led by a community of experts; a live-streaming studio during the four days of the trade show to present brands and collections to buyers who can’t travel, and finally the opportunity to subscribe to Tranoï Link, the matchmaking platform that connects brands and buyers, to accelerate sales prospecting before and during the trade show.