Shanghai Fashion Week, which was originally scheduled from March 25 to April 1 and postponed duet the Covid-19 virus in Shanghai, will take place from June 17 to 19, 2022 in a digital format and under the theme of "The Future of Builders".

The schedule and lineup for this special edition were unveiled on June 13. A total of 36 fashion brands will be assembled in a digital livestream through the platform if Douyin (the Chinese version of Tik Tok). Fashion insiders and consumers can also experience the unique format of "Digital Fashion Showcase” via the official social media channels of Shanghai Fashion Week, including: Wechat, Weibo, Bilibili, YouTube, Instagram, etc. The new digital fashion week uses technology, social networking and other multi-technical means to reach consumers at multiple points, presenting a digital fashion feast, bringing designers, brands and consumers closer, breaking the limitations of time and space, allowing more many people became the front row customers of the brand's new debut show, and presented the behind-the-scenes story of the brand and the designer's creative thinking through creative and sincere video content.

The schedule features established fashion designer labels with considerable international reputation such as Feng Chen Wang, Shushu/Tong, Private Policy, Shuting Qiu, Jarelzhang, Wmwm, 8ON8, Jicheng, Leaf Xia, Yes By Yesir, Awaylee, and Rico Lee. The lineup by emerging designers labels include Donsee10, Sultry Virgi, Trickcoo, Mayali, Vii Victor X Wang, Nan Knits, Refuse Club, Doublefable, Unrow And Pantterfly. Nike and Converse will collaborate with Labelhood, bringing fashion performance with a versatile list of designer names. In addition, Yu Prize 2022 will officially announce its three Grand Awards winners during the digital Shanghai fashion week, on Sunday June 19, 2022.