Started in 2014, “KIDILL” is a coinage of pureness within a chaos.
Based on the designer’s experiences of youth culture of punk, the clothing is produced for the rebels with a modern spirits.

Since the start of the brand in 2014, KIDILL has been presenting collections with punk or hard-core culture, which their designer, Mr. Hiroaki Sueyasu, is devoted to, as his source of inspiration. Having a high individuality, they have captured the hearts of fans both nationally and internationally as a highly original brand, with overseas sales continuing to grow despite being amid the corona pandemic.
Being last year’s award winner of the TOKYO FASHION AWARD 2022 and having just finished presenting their latest collection at Paris for the first time in 5 seasons, we spoke to Mr. Sueyasu on this brand who’s further activities and success is being expected.

Read the interview done by Rakuten Fashion Week Tokyo of Hiroaki Sueyasu

Photo: Hiroaki Sueyasu