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Who's Next takes place in September, from 2 to 5, 2022
by Modem – Posted September 01 2022
© Modem

From September 2 to 5, 2022, Who’s Next, Impact, Bijorhca, Traffic and Riviera have decided to celebrate with all their supporters. For this occasion, WSN takes on the codes and colors of American college sports and transforms Hall 1 of the Porte de Versailles in Paris into an extraordinary soccer stadium in a festive and musical atmosphere.

There will be over 1,000 brands, a third of which are new entries. After two years of restrictions, Who’s Next appears to be returning to its pre-pandemic level, expecting a big return of international buyers. "The strong return of this 2022 edition demonstrates that brands and retailers are the pillars of the French and international creative industry", said Frédéric Maus, ceo of WSN in a statement.

The fashion, accessories, and beauty sectors will be joined by the Trendy section and the Who’s Next x Riviera space (swimwear and resorts), which will announce numerous novelties for summer 2023.
"The event was conceived as if our visitors went to the stadium to see their favorite team, with a party to heat up in the parking, an immersive tunnel to enter the field, and four experiential bars along the way to end up in a giant football stadium, which hosts conferences and parties," explained Boris Vey, director of partnerships and events at WSN.

Impact, launched in 2019, is being strengthened and becoming a forum for positive fashion initiatives and innovations with over 80 brands, 55 percent of which are new. Support for young creators will take place in a space ad hoc, a fashion and lifestyle lab, which is realized for the second year through the Who’s Next x Ulule partnership, with nearly 135 projects that have realized their goals.

Jewelry and raw materials will be exhibited by young brands at the Bijorhca Trends area, as well as a selection of Brazilian and Ukrainian brands.

Starting from January 2023, Who's Next will take place over three days (instead of four), from Saturday 21 to Monday 23 January 2023, on the same dates as the Salon international de la lingerie and Interfilière Paris.

Who’s Next - Impact - Bijorhca - Traffic - Riviera
September 2 to 5, 2022
Porte de Versailles
1 place de la Porte de Versailles
75015 Paris

View the brands list

View the program

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Who's Next to support Italian brands

© Modem