The forthcoming Braderie de la Mode organized by the National AIDS Fund will be held from the 11th - 13th of June 2010 at BETC Euro RSCG in Paris.

Nearly 150 Fashion houses, designers, perfumers and art books publishers will be mobilizing alongside the AIDS Fund to show their support and to raise money for the cause.

The loyal contributors include fashion houses like Agnès B, Comme des Garçons, Elie Saab, Heimstone, Isabel Marant, Jean-Paul Gaultier, Sonia Rykiel, Vanessa Bruno, Yves Saint Laurent and Zadig&Voltaire. And from the perfume- and cosmetic sector: Dior, Givenchy and Lancôme.

During the three exceptional days, the fashion – and cosmetic houses will donate items or products from their latest collections proposed for the occasion at unbeatable prices: up to 70% discount. The entire funds raised will be donated to the AIDS FUND, which enables them to continue their work.

BETC Euro RSCG, event-partner since 2003 provides, true to the tradition, the association with a location to host the event.

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