White Resort will be held from June 18 to 20, 2023, during Milan Men's Fashion Week at the Ex Ansaldo/Base venue, via Tortona 54. The new format will display clothing lines and accessories in an exhibition hub especially designed by Massimiliano Bizzi and dedicated to a sophisticated and glamorous holiday mood.

In addition to resortwear, in all its forms, will also be presented collections dedicated to beachwear: full-fledged original and refined creations, made with unusual textile and color combinations, never predictable, with new fits and aesthetic canons. The world of beachwear, as well as out-of-water clothing, has a great history in terms of creativity and modeling, and it would be really reductive to define it simply as clothes "beach," reads the statement. "In fact, these are clothing to wear for multiple occasions, whose characteristics suggest the idea of peace and freedom of holiday moments. Exclusive accessories will satisfy the market’s request, that of the resort, greatly expanding and strongly globalized."

“Thanks to the energy that has always accompanied us in our initiatives, together with the White team, we are back to planning an event during Milan Men's Fashion Week," said Massimiliano Bizzi, founder of White. "The success of the recently completed edition of White Womenswear, reinforces our confidence in the White Resort project, which will offer to the international market and buyers from the best concept stores in the world a top-quality selection of trendsetting clothing for travels and holidays. After a careful market analysis, we can say that this project has great development potential, and this is the reason why we intend to invest long-term in this new event”.

White Resort
June 18 - 20, 2023
Base Milano
via Tortona 54
20144 Milano
www.whiteshow.com