The Saudi Fashion Commission has announced its plans to launch the nation's inaugural fashion week in Riyadh from October 20 to 23. This development is one of many recent initiatives by the Saudi Fashion Commission, following the launch of the 'Saudi 100 Brands' exhibition during Paris Fashion Week Men's of June 2023.
“Saudi fashion brands have already participated in Paris and Milan fashion weeks to showcase their talent on the global stage, impressing fashion professionals and enthusiasts around the world. For the first time ever, we now invite the fashion community to our home during this historic event,” the reports quoted CEO of the Fashion Commission, Burak Cakmak, as saying.
About the Saudi 100 Brands program
Launched in 2021, the Saudi 100 Brands program empowers Saudi designers to develop their fashion, luxury and jewelry businesses, providing them with the best tools to grow their label in both local and international markets.
In its first year, the program delivered more than 5,000 hours of specialised mentoring. The program covers ten different categories: ready-to-wear, modest, concept, premium, demi-couture, bridal, handbags, jewelry, and from this year, fragrances and footwear.
The designers are a diverse group – aged from 20 – 70, 85% female, some educated in top international design schools while others are self-trained.
About the Fashion Commission
Founded in 2020, the Fashion Commission is leading the development of the Kingdom’s fashion sector. By driving investment and building robust regulato-ry frameworks, the commission is supporting the next generation of Saudi fashion talent as they aspire to reach their full potential. The commission is enabling the sector while preserving the Kingdom’s rich heritage in fashion and empowering Saudi fashion designers.
Together with the Ministry of Culture, the commission is working to unlock a thriving cultural sector to preserve and elevate the traditions that make the Kingdom unique.
After the Showroom dedicated to the RTW & ACC. collections which was held from 24 to 27 June at the Cité de l'Architecture et du Patrimoine, Saudi 100 Brands presents 11 maisons and brands during the Couture et Haute Couture FW 23-24 Fashion Week:
Adnan Akbar, Ashwaq Almarshad, Atelier Hekayat, Fatima Alabdulqader, Luda Jewelry, Mashael Al Faris, Najla Almunajem, Pavone, Rutana Jewelry, Yataghan Jewellery, Yousef Akbar.
Saudi 100 Brands
Couture and jewelry showroom
From July 3 to July 5 , 2023 (10am – 7pm)
Hôtel Marcel Dassault
7 Rond-Point des Champs-Élysées - 75008
fashion.moc.gov.sa
