The "Magnificent seven" brands of HKFG SS24, after participating at Paris Fashion Week and then Shanghai Fashion Week, returned to Hong Kong. This season, HKFG SS24 will collaborate with Hong Kong's trendy multi-brand shop D-mop
Celine Kwan, Demo, Le Mandorle, PabePabe, Reverie by Caroline Hù, Yat Pit, Yeung Chin and a selection of garments from their SS24 collections will be featured on 26 October 2023 at the press and VIP preview held at the D-mop boutique to launch the HKFG-D-mop collaboration project.
Their products will be available at the D-mop boutique from 26 October to 27 November 2023. During this period, D-mop's online boutique will offer pre-orders of SS24 items from the seven brands.
HKFG (Hong Kong Fashion Guerilla) is an international program organised by The Fashion Farm Foundation (FFF). Its mission is to bring talent to the international fashion scene and promote Hong Kong fashion design.
Click on the designers' images to open their Instagram profiles
Celine Kwan - « Bitch Stole My Look »
Designed with dog walkers in mind, the collection envisions clothing with features like pockets for doggie bags and skirts that assist in holding puppies. Celine Kwan will collaborate with animal charity ‘Battersea Dogs and Cats’ to use the collection as a platform for helping animals in need. Making a positive impact through fashion is a core value for Celine Kwan
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Demo - “Death in Venice”
Demo SS24 collection draws inspiration from the film “Death in Venice,” wich encapsulates the essence of beauty, desire, and mortality. Through exquisite craftsmanship and intricate details, Demo SS24 collection captures the allure and elegance of the film, evoking a sense of timeless beauty and the fleeting nature of existence.
Yeung Chin - advocation of Chinese herbal medicine
Yeung Chin SS24 collection emphasizes dark environmental protection and draws inspiration from traditional Chinese medicine. It incorporates colours from various Chinese herbal medicines and uses plant printing and dyeing techniques.
Reverie by Caroline Hù,’s - poetic roundup
Reverie by Caroline Hù,’s SS24 at HKFG SS24 series aims to portray the relationship between individuals and space, capturing new perspectives and visual aesthetics arising from distance.
Le Mandorle - 'Unspoken Conversation'
‘Unspoken Conversation' is a collection inspired by the power of language and the beauty of organic forms. The collection revolves around the humble but significant punctuation marks—the quotation marks.
PabePabe - ‘Melody Practice’
PabePabe has discovered additional techniques for crafting instruments and incorporating them into bag designs. Therefore, the brand has decided to expand its collection of instrument bags in order to create more unique musical pieces. This season’s ‘Melody Practice’, PabePabe is still on music, particularly the production of melodies.
Yat Pit - “nothing lasts forever.”
Yat Pit SS24 collection draws inspiration from the impermanent nature of tea dying and the concept of “nothing lasts forever.” The hand-drawn images in the collection are inspired by spiritual figures and symbols such as the Flower of Life, Yin Yang, Blue Lotus, Medicine Buddha, Green Tara, and heart sutra. Yat Pit SS24 celebrates the wisdom gained from understanding impermanence and showcases prints that reflect this concept.
HKFG SS24 X D-MOP
From October 26 to November 27, 2023
D-mop - Shop
3, 2-4 Kingston Street,
Fashion Walk, Causeway Bay, HK
October 26: 2 pm - 6 pm PRESS & VIP PREVIEW
+ 7.30 pm - 1030 pm: NETWORKING PARTY
