After opening its first flagship on Milan’s via della Spiga in January, Marsèll opens a Paris pop-up in collaboration with Leclaireur. With three street-facing windows on Rue de Sévigné in the Marais, the 450-m2 space is fully branded Marsèll and connected to concept store Leclaireur until December.
Leclaireur has been a customer of the brand since its inception in 2001, and the long relationship helped open the door to this new outpost. Boutique owners Martine and Armand Hadida were among the first to stock the brand when it launched. “We grew up together, so for us, it’s really organic to do something that says to the market. We are very good partners because we have a philosophy vision and expectations to reach our customers in a specific way,” said Andrea Rossi Marsèll co-founder.
To mark the opening, the brand has created a limited-edition version of its Casello boot with a metal plate at the toe. The shoe is as ephemeral as the spirit of a pop-up itself: there will only be 52 pairs available.
About Marsèll
Marsèll Pop Up @ Leclaireur
Until December 2024,
40 Rue Sevigné - 75003 Paris
Photo: a corner of Marsèll Temporary Store in Paris. Courtesy Marsèll
