SIX BRANDS IN SIX SHOWROOMS
In this article, we published a series of brands presenting their SS25 collections in Paris in some of Modem’s Multi-label showroom partners: A.A Spectrum @ hA Showroom / Ozgur Masur @ Showapp Showroom / GmbH @ Six London / Blue Blue Japan @ Marziano Bello / Isnurh @ Vald Agency / Taakk @ The Alphabet.
Click on the designers' images to find out more
A.A. SPECTRUM
June 20 - 26, 2024 @ hA Showroom +49 (0) 30 726 208 420
5 Rue Sainte-Anastase - 75003 > Contact: Maya Bunsch
A.A. Spectrum is a cross-cultural collaboration, aiming to create a tribe, not an army, a spectrum with room for diversity. Their first collection was launched in Beijing in the Autumn of 2016. Outerwear-focused brand A. A. Spectrum delivers high-performance menswear with a distinctive rudimentary-meets-futuristic design aesthetic. Using only ethically sourced down and ultralight 3M Thinsulate Insulation materials, quality garments are crafted for longevity with superior heat retention, safeguarding against the elements. With sustainability and timelessness at its core, A. A. Spectrum prides itself on partaking in environmentally viable production methods while creating outerwear that transcends seasonal trends.
GMBH
June 20 - 26, 2024 @ Six London
14 Rue de la Corderie - 75003 > Contact: Kerem Yilmaz

GmbH is a German brand launched by a Berlin-based creative collective. The two founders are Benjamin Alexander Huseby, a Norwegian-Pakistani fashion photographer and artist, and Serhat Isik, a Turkish-German fashion designer. In terms of style and aesthetics, GmbH is immediately associated with the Berlin clubbing scene, with all its synthetic, nocturnal, accelerated, independent, and rough flavors. Technical materials, daring and irregular cuts, bold graphic lines. Gmbh is streetwear designed between elegance and comfort, sophistication and boldness, functionality and character.
BLUE BLUE JAPAN
June 20 - 26, 2024 @ Marziano Bello +39 02 76 00 59 07
2 Rue des Francs-Bourgeois - 75003 > Sales contact

The brand launched in the early 1990s is a Japanese apparel and lifestyle brand known for its use of natural indigo. Combining traditional dyeing and construction techniques, each garment is built to develop a distinctive style.
OZGUR MASUR
June 23 - 26, 2024 @ Showapp Showroom +90 533 430 48 28
132 Rue de Turenne - 75003 > Contact: Sahra Katoglu

Ozgur Masur has a unique take on haute couture with its elegant and highly feminine silhouettes.
ISNURH
June 19 - 24, 2024 @ Vald Agency +45 27 51 54 00
14 Rue du Château d'Eau (1st fl) - 75010 > Contact: Jacob Valdemar

Isnurh is a Copenhagen-based brand that defies definition. Founded in 2017 with a vision to create detail-driven designs, for the one who seeks something more than the ordinary. Rooted in quality fabrics, easy fits, and an unwavering commitment to craftsmanship. Protruding these values in themes, prints, and colors throughout the collections, with integrity and transparency. Designing responsibly is at the core of ISNURH. Always prioritizing the well-being of those who produce the items as well as minding the footprint this industry leaves on the planet.
TAAKK
June 20 - 25, 2024 @ The Alphabet +44 (0) 207 923 48 40
7 Rue de Portefoin - 75003 > Sales contact
SAVE DE DATE: Fashion Show, Sunday, June 23 at 5:30 pm

Takk was established in Tokyo, Japan by award-winning designer, Takuya Morikawa. Graduating from Bunka Fashion College and following an eight-year tenure at ISsey Miyake, Morikawa’s unique point of view to design and fabric innovation has earned the brand numerous accolades including the honor of Best New Designer by the Tokyo Fashion Awards in 2014 and 2017, as well as the Fashion Prize of Tokyo in 2019, awarded by the Tokyo Metropolitan Government and the Japan Apparel Fashion Industry Council (JAFI). Since Taakk’s inception, Morikawa has continued to reshape traditional ideas in menswear and push boundaries with his multidisciplinary approach to design.