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Maison&Objet 2024 is set to be a cosmic year
by Modem – Posted September 04 2024
© Modem

Following on from Tech Eden, which focused on the invigorating alliance between technology and nature, Maison&Objet Fall 2024 returns this September 5 to 9 in Paris with a the new and exciting theme, Terra Cosmos. This edition’s concept, created in collaboration with Peclers Paris, dives into a cosmic vision merging space and earth to create a vision of the future and offering opportunities to explore the future of design and lifestyle.

Terra Cosmos deciphers these new desires and the expectations of consumers in search of awe-inspiring experiences. This cosmic vision of the future remains firmly rooted in the reality of an exhibition that is resolutely focused on novelty, creativity, and innovation.

The prospect of space travel is now a real possibility, and the technological advances that have been projected in futuristic fiction herald profound changes in the way that we live our lives. Some 55 years after man first set foot on the moon, new scientific successes are rekindling our fascination and igniting our imagination focused on the cosmos, and synonymous with a promising future. In this new approach, it is no longer simply a matter of an extraterrestrial elsewhere. We are part of the cosmos, and this position implies responsibility, as well as resilient and virtuous creations and practices. It imposes a broader, more esoteric, magical vision in which we can imagine ourselves as tourists in zero gravity, choosing to claim the stars or seek beneficial connections with the elements,” said Brune Ouakrat, strategic planner in charge of foresight at Peclers Paris.

Terra Cosmos introduces a new era of interior materials. These materials may be brutalist or sophisticated, iridescent or transparent, evocative of both the mineral surface of the stars as well as celestial and stellar expanses. The novelty of Terra Cosmos is crystallised in the intensity of the materials, reflecting the formal explorations of Objects of Common Interest designers and their experimental way of working with both metal and glass.

In the food services and hotel industries, Terra Cosmos expresses itself in the vastest of terms. Between immersive discoveries and extreme experiences, it is no longer enough to simply mobilise the senses; they must be amplified and confounded through both technology and whimsical storytelling. The Danish chef Rasmus Munk, who defines himself as an "alchemist", is proud of this approach. His "holistic" menu is best enjoyed in the immersive setting of his Copenhagen restaurant, where he takes guests on a journey from the depths of the sea up to the northern lights. To set foot in the El Cosmico hotel, in a deserted Texan landscape, is an experience on the border between the cosmic and the terrestrial. This luxury campsite will soon be equipped with 3D-printed dwellings so that, as promised, you can escape the pressures of everyday life, reconnect with your senses, and observe the celestial vault.

Retail spaces are also embracing cosmic references, mixing futuristic designs with digital shopping experiences. From the Acne Studios boutique to the Moncler pop-up store in Tokyo the cosmic references reflect a new form of consumerism influenced by the metaverse and avant-garde aesthetics.

The Terra Cosmos theme and its new codes will be used throughout the Maison&Objet ecosystem, from the selections on the Maison&Objet and More, or "Mom", platform, to showrooms and certain Paris Design Week events such as the Design sur Cours exhibitions, where designers may display their designs in the courtyards of Paris.

Maison&Objet (SAFI, a joint subsidiary of Ateliers d'Art de France and RX France) has been leading and bringing together the international decoration, design, and lifestyle community since 1994. Maison&Objet's mission is to reveal talent, to offer opportunities for discussion and inspiration both online and offline, and to facilitate the development of businesses.

Maison&Objet Fall 2024
September 5 - 9, 2024
Paris Nord Villepinte Exhibition Centre
www.maison-objet.com

Photo: 13Desserts @ Anne-Emmanuelle Thion

© Modem