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London show Rooms is back to Paris
by Modem – Posted September 27 2024
© Modem

This season, London show Rooms returns to Paris from Thursday 26 to Monday 30 September 2024 and welcomes 16 designers to 2b Rue Saint-Saveurs, including Ancuta Sarca, Charlie Constantinou, Chet Lo, Derrick, Di Petsa, E.L.V, Denim, Harri, Johanna Parv, Karoline Vitto, Labrum London, Lueder, Masha Popova, S.S Daley, Sinéad O’dwyer, Tolu Ooker, Yaku.

The British Fashion Council (BFC) launched London show Rooms in 2008, bringing emerging British talent to Paris during Fashion Week to showcase and sell their collections in the international environment of seasonal sales campaigns. LsR offers designers a fantastic commercial opportunity and buyers the chance to discover and enjoy their latest collections.

We are pleased to introduce you to 7 of 16 brands presenting at London show Rooms. Click on the designers' images for more information.

S.S DALEY
Artistic Direction: Steven Stokey-Daley



Graduating from the University of Westminster in 2020 under Andrew Groves, Steven Stokey-Daley debuted his first collection titled 'The Inalienable Right' for AW20. The collection explored the relationship between British class culture and the access to arts in education via the nostalgic representations of homo-socialism within public school institutions as depicted in 'Brideshead Revisited' and 'Maurice'. Stokey-Daley has since continued to flirt with class ideologies with what he calls 'micro subversions'; juxtaposing his own working class, Liverpudlian upbringing with that of the Harrovian's he studied adjacent to while in the Harrow campus of his University.


CHARLIE CONSTANTINOU
Artistic Direction: Charlie Constantinou



The London-based Charlie Constantinou was founded by its homonymous designer, a Central Saint Martins' graduate menswear fashion designer. Constantinou’s foundation is built on adaptability and function. Adaptable for all conditions, environments and sizes. In a world of constantly changing weather conditions and seasons, the label tries to find balance between the most extreme to the everyday, being able to go from the city to the mountains. Every garment or textile serves an intended purpose/function and nothing is done for the sake of decoration, Charlie designs functional wear with a greater sense of imagination.


HARRI
Artistic Direction: Harikrishnan Keezhathil Surendran Pillai



Harri, a menswear designer hailing from Kerala, embarked on his creative journey by establishing his eponymous label shortly after completing his Menswear MA at the esteemed London College of Fashion in 2020. The brand is driven by his unwavering pursuit of seamlessly blending craft, materiality, and fashion. Harri showcases a captivating blend of contrasts and striking proportions, seamlessly transitioning from innovative textiles to enchanting performance sculptures. Drawing inspiration from diverse forms and materials, he skillfully composes and reimagines these elements, resulting in an intriguing range of minimalist wearable sculptures and intricate couture. Drawing inspiration from classical and surrealistic contexts, Harri explores the intrinsic duality of clothing as both an artistic expression and a mimetic practice, seamlessly weaving together personal and universal themes. His visionary approach to fashion continuously pushes boundaries, redefining the realm of sartorial artistry.


DERRICK
Artistic Direction: Luke Derrick



Derrick is the work of London-based menswear designer Luke Derrick. Originally hailing from Oxford, he graduated from Central Saint Martins Ma in 2021, having trained at the at some of menswear’s most famed traditionalist institutions: the likes of Brioni, Alexander Mcqueen, Dunhill, Rapha, and Savile Row. Now from his studio in east London, Derrick constructs wardrobes that experiment with ideas of lazy elegance, reluctant machismo, and the canon of masculine chic. This label rigourously works to find new functionality in the elegant, and new elegance in the functional. A new perspective on British design.


TOLU COKER
Artistic Direction: Tolu Coker



Tolu Coker is a young British-Nigerian Fashion and Textiles Designer, Illustrator and Multi-Disciplinary Artist based in London. Launching the brand in 2018 following her graduation from Central Saint Martins, Coker’s work is argely inspired by the politics of identity and social climates, and informed by her multi-disciplinary practice. Merging artisan craftsmanship with innovative technology, her mainly-unisex designs have a key focus on deconstruction and sustainability and her work has since been internationally recognised by publications and platforms. Deconstructing the complexities of Diasporic Black Identity, Coker’s collections are illustrative, dynamic and thought-provoking, flirting with the boundaries of contemporary art and fashion.


LUEDER
Artistic Direction: Marie Lueder



Renowned for her unique vision, Lueder, the founder of her eponymous label established in 2019, describes her clothing as metaphorical armor inspired by the challenges of mental obstacles. She studied fashion design in Hamburg and earned a Master's in Menswear from the Royal College of Arts in London. The brand combines excellent craftsmanship with tailored finishings, and it can be considered as a mixture of conceptual casualwear with a medieval imprint. Its main philosophy is based on the medieval armor and the connection with mental health.


JOHANNA PARV
Artistic Direction: Johanna Parv



Estonian-born London-based womenswear designer Johanna Parv established her namesake brand after graduating from Central Saint Martins' Fashion MA course in 2020. The professional women who cycle the city's busy streets daily are the muses for her expertly constructed garments designed with functional elegance, unparalleled by contemporary luxury and performance wear.


London show Rooms
September 26 - 30, 2024
- 9.30 am - 6.30 pm Sept. 30: 9.30 am - 2 pm
2b Rue Saint-Saveurs - 75002

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