Zona20 Milano, the genderless brand founded in 2023 by sisters Cherie and Zoe Wang, presents on February 27: 'Timeless Tales', the FW25 collection inspired by Gabriel García Márquez's literary masterpiece "One Hundred Years of Solitude".

Drawing inspiration from the evocative images of the novel and the themes of memory, nostalgia and transformation, the collection is divided into four themes: The Glamour of Old Times / Ice and Flying Carpet: A Journey of Innovation / A Cold World / Future and Modernity. Intended as a journey through time, it celebrates the harmonious interaction between tradition and modernity. Each piece reflects Zona20 Milano's unwavering dedication to storytelling, craftsmanship, gender neutrality and sustainability.

The collection weaves together a narrative of style under the guiding principle "Unisex, Unique, United." Each piece is crafted to transcend the boundaries of gender, allowing the wearer’s essence to shine through; it celebrates uniqueness, encouraging individual interpretations that result in a truly singular style; and it fosters unity, speaking to a community that shares a commitment to inclusivity and creative expression.

Sustainability lies at the heart of Zona20 Milano’s philosophy, with each collection crafted to honor both artistry and the environment. The brand continuously takes effort on green practices: the FW25 coats, in particular, are made with sustainable recycled wool, which not only ensures warmth and comfort but also respects the environment. Therefore, the new Zona20 Milano collection is a tribute to the excellence of Made in Italy, made with high-quality fabrics from both Italy and Japan: each piece is meticulously designed down to the smallest detail, combining tradition and innovation.

Zona20 Milano
Presentation FW25 Collection
February 27, 2025 - from 2 pm to 6 pm
+ Sales Campaign FW 25-26 - until March 04, 2025
@ Opificio, via Tortona 31 - 20144
Sales contact e-mail +39 02 38 23 79 69

Photo: Zona20 Milano FW25-26 Collection