The 2025 edition of Who's Next, an event for fashion professionals, is running from Sept. 06 to 8 in Paris, at Porte de Versailles, bringing together designers, buyers, and industry players from France and abroad. This edition marks the launch of a new immersive space: Who's Next Lab, presented as the place where innovation takes shape.

Conceived as a space for encounter and experimentation, the initiative combines digital craftsmanship, sustainable technology, and design. The program includes live demonstrations, bio-inspired materials, 3D textile printing, augmented accessories, as well as a digital space dedicated to the creative tools of the future, from artificial intelligence to virtual modeling.

The Who's Next Lab features interactive animations. Visitors can watch live printing on ceramic, silicone, and fabrics, explore a library of bio-inspired materials offered by Reflexlab, or participate in participatory workshops on 360° creation, from drawing to virtual grading, led by CDamslab. Founded by Charlène Dams, CDamslab democratizes textile creation by combining AI, 3D modeling, and physical prototyping. Through participatory workshops, she promotes an inclusive, tech-driven vision of fashion, with tools designed for all body types. In partnership with STYL3D, she presents a 360° creative process at the show from sketch to virtual grading. A clear demonstration of how digital tools are reshaping how fashion is designed and worn.

With silicone bags, sculptural lighting, and textile printing demos, Incxnnue shows how an independent brand can harness technology to create differently. As both a designer and trainer, she shares her expertise to make cutting-edge tools accessible and adaptable. Her artisanal-tech approach opens fertile ground for brands seeking flexible, local, and creative production.

Together, Reflexlab and Mikera bridge design, craftsmanship, and digital manufacturing. While Mikera live-prints ceramic objects using natural clays, Reflexlab showcases its bio-inspired material library and shares sustainable manufacturing processes. Together, they turn the Who’s Next Lab into a living lab where brands can explore real alternatives through a sensory, committed, and forward-thinking approach.

A graduate of LISAA Mode Paris, Blanca Martin Hernandez explores the real-world integration of 3D printing in clothing. Through her live-printed prototypes and experimental collection, she represents a new generation of designers disrupting traditional methods. Her work builds bridges between schools, labs, and studios, paving the way for a freer, more technical, more

Designed as a place of curiosity and exchange, Who’s Next Lab invites you to explore new ways of thinking, producing, and dreaming about fashion. It’s innovation made tangible, concrete, accessible, and thoroughly inspiring.

Who's Next Lab
September 06 – 08
Porte de Versailles - Paris